NICHES. The scariest word for most people when starting out. However, the idea of a niche should not scare you. Instead it should be exciting.

What is a Niche?

A niche is a distinct segment of a market, in other words an "audience".

When choosing a niche that fits you, you should be choosing something that is ideally an interest, a passion, a hobby, but it could be something that you would like to learn about. You don't need to BE an expert, you BECOME an expert.

I personally enjoy many different things. I enjoy basketball, I used to collect baseball cards, I like to go skiing, I am really interested in men's fashion, exercise, internet marketing, and I love everything about the online business world.

There are also many niches over the years that I have been very successful within without knowing anything about them before getting into them. Dieting, voice over IP, hosting...are just a few.

Almost anything you can think of is a niche and that is why we are going to get you to choose YOUR niche based on things that you are interested in. You can earn money online from absolutely every single niche because there are billions of people out there searching for information, for solutions, and spending billions of dollars or products/services every day.

The idea of a niche can be a little confusing at first, so I have created a video walk-through for this lesson "Choosing Your Direction - It Starts With a Niche" that is going to walk you through what a niche is, how you earn money through a niche, and I will get you choosing your initial direction online.

Check out the video below.

 

Your online business should not feel like a day job. Earning money online should be fun, and it is fun. This all starts with choosing a niche that you are interested in and will enjoy working with.

The MORE you enjoy doing something the LESS it feels like a job and the more productive you are going to be. Carson and I are immensely passionate about online business and teaching people how to make money online, so that is the niche we have chosen with Wealthy Affiliate.

Your niche could be anything, but at the core of your niche selection it should be something that you "like". Something you enjoy. Something you can talk about. Something you want to learn about.

Task 1: Choose Your Direction

We want you to select the niche that interests you most and gets you the most excited.

A few things that you should understand about niches are:

(1) You are going to be writing content within your niche
(2) You are going to be communicating within your niche
(3) You are going to be choosing products to promote within your niche
(4) You are going to get to help people within your niche.
(5) Your first niche PROBABLY won't be your last (so don't worry about it being perfect)
(6) Any SINGLE niche website can become a "full time" income/business

There is NO SUCH THING as choosing the wrong niche.

Also, note that you can always change your niche down the road. Just because you are choosing a niche now does not mean you will be in this particular niche forever. Either way, please do not spend a week choosing your niche. Within the next 15-30 minutes (maximum) you should have your "starting point" niche chosen.

If you have any questions about your niche, feel free to leave a question below and we will help you out.

If you are REALLY STUCK at this point and you cannot decide on a niche, perhaps you may be interested in the make money/affiliate marketing niche. If you don't have a niche at this point, this will be your niche and we have an Affiliate Bootcamp dedicated to those that are interested in promoting Wealthy Affiliate


==> Go here if that is you.

If you have any questions about your "niche" or direction of your business and you want to get feedback from the community, leave them below and we will be happy to help.

Onto the next lesson, building a website! Exciting stuff is ahead! :)

Tasks 0/2 completed
2. Choose YOUR Niche!


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Ok so this is where i always start to get confused.. so lets say I choose Dallas Cowboy appearel as my Niche, then how would i word it for number 2 of build my website url?? wording things and picking names for domains and websites is where i have a lot of my trouble and frustration bc I have never been good at things like that ..ever
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AbieAJ Premium Plus
Hi

Those are the products you would be promoting on your site vs a niche subject. You need figure out your focused niche before you name your site.

You may start of with a siterubix subdomain and run with the training, if you made a mistake you can delete and start again. However, with a dot com URL and you made a mistake, you'd have to purchase a new domain name, and as you are a starter, hosting is included in a premium subscription to the platform.

Further info

A niche subject is something you are passionate and genuinely interested in could be a hobby or an interest, and know so well you can write plenty original content about.

ONE niche, a website. Products and programs can be varied however all must be relevant to the niche.

You may consult with https://answersocrates.com/ for further research into finding a subcategory starting out. You can search what real people are asking as in Questions, Prepositions, Comparisons, in the past, letters and query. It is also great if someone wants to write a thorough research based article.

For example if you are in Dallas Cowboy Apparel may be cheerleaders, appropriate apparel for toddlers, stadiums nearby,


When deciding on a niche try narrow it down to a more specific niche, you can ask yourself the following question:

So I want to help people with ____________________ ?

Fill in the blank and you are going to get closer to a specific audience. Essentially you are writing more informational posts so that you do not sound so salesy to Google and if there’s a solution, a detailed analysis review post for your visitors to let them make an informed decision whether to go click your links and go purchase the focused item you proposed to solve their issue.

Once a site starts gaining traction, traffic and authority you can then scale to cover another subcategory.

See example blog post below Meanwhile I'd ask as many questions as I want to get clarifications,

Welcome to WA and our community.

Abie & AJ
Reply
jghwebbrand Premium
So it look like you are interested in football. Are you sure you are very passionate about it and are willing spend at least 6 months and write over 100 posts about football.

Here's how it works. You choose a niche for example
Football essentials for beginners. Your website will be all about foot ball and beginners. So your domain name could be something like beginnersfootball.siterubix.com then you will use Jaaxy the keyword tool to find keyword phrases with low competition and good ranking opportunity and write posts for them.

You can use http://usetopic.com/people-also-ask and Google search scroll down and find "People also ask section" to find questions people ask about it so you get more ideas for posts.

Most of us start out not knowing how to do this. Your free .siterubix.com website will give you an opportunity to practice and learn how this works.
Reply
StarLight323 Premium
Hello, this is amazing and really easy to understand, thank you!
As I went through these steps, I noticed it asked me to install the additional plugins (Blossom themes), so it was a bit confusing. I don't know if this is explained in further lessons, but if you're like me, to click first and think later, I found a blog on this you can refer to, just to have a peace of mind that you did't do anything wrong :))
Hope it helps!
Reply
AbieAJ Premium Plus
Hi

First I note them down.

They are additions to your theme for it to function better however you do not have to install them. if you do and have noted them down you'd know what they are in case you don't like current theme and wanting to change it.
Reply
That one ita okay
Reply
jghwebbrand Premium
Thanks for including the required plugins blog.
Yes many themes suggest additional plugins for activation based on the purpose of the theme. WooCommerce plugins are really not needed for Affiliate marketers because we do not handle the product or do any billing.

Glad you are enjoying the training and finding it easy to understand.
Reply
JeLLaw Premium
Hello, I realized in lesson 2 there are no affiliate programs through Jaxxy for my Niche's. I found affiliate programs on my own however. Would I be able to use the affiliate programs I found on the websites I am building on WA, or do they all have to be through Jaxxy?
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JeLLaw Premium
I apologize, I am still learning how to use this website I put this question in the wrong place here!
Reply
DianeScorpio Premium
Hi - the affiliate programs are just a suggestion. There is no problem with finding your own.
Reply
jghwebbrand Premium
you can use the menu bar "promote" to find affiliate programs as well as a google search

your niche name + affiliate program + location
or your niche name + affiliate program

You are free to choose whatever affiliate program you want.
Reply
AbieAJ Premium Plus
Hi

No not applicable, you can choose what's relevant to your niche site from whatever sources your require.

ONE niche, a website. Products and programs can be varied however all must be relevant to the niche.
Reply
Its a great pleasure to be part of this great community of great minds, I look forward to learning from and working with great minds within the WA Community. I have issues watching the WA walkthrough video. Could not play it full from my end, I thought it was my internet problem but other youtube videos does play. please is there an alternative environment I can use to watch this video?
Reply
Jaz333 Premium
Hi ... Which browser are you using?

Kyle has some suggestions here on videos that do not play: Also, all the information that is in the videos is written in the text of the lessons so if all else fails, you can still read the information.

Good luck, Shannon
Reply
AbieAJ Premium Plus
Hi

You may have ad blocker on your current browser you're wanting permit WA, or try a different browser.

You may also like to see below resource. You can try to empty browsers cache if may work.

Kindly let us know how you get on.
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@Jaz333 Thanks for your prompt response and support
Reply
countrylife Premium
Hey
See if it plays on your smartphone. Both Abie and Shannon got you covered. Hope you figure it out? Please reach out when needing help or a hand.
Reply
Frognmecom Premium
not Sure
Reply
jghwebbrand Premium
Hope you got your video to work.
Some members have also reported that the Safari browser works well if others don't.
Reply
ElodieF4321 Premium
Such a great pleasure to have you with us. We're happy you chose to join our community, there're so many tool and exciting people wacting to help you


Enjoy.
Reply
AngryRabbit Premium Plus
I want to do a niche about business. Starting my MBA soon and I own a brick and mortar business that pretty much runs itself. I want a niche on the lessons learnt studying an MBA or about how to get a business to run on autopilot, but I just don't know what exactly the niche would be.
Reply
AbieAJ Premium Plus
Hi

You may consult with https://answersocrates.com/ for further research into finding a subcategory starting out. You can search what real people are asking as in Questions, Prepositions, Comparisons, in the past, letters and query. It is also great if someone wants to write a thorough research based article.

You can use Lifter LMS plugin on WordPress or view below resource https://www.wpbeginner.com/plugins/best-wordpress-lms-plugins-compared/

Further info

A niche subject is something you are passionate and genuinely interested in could be a hobby or an interest, and know so well you can write plenty original content about.

ONE niche, a website. Products and programs can be varied however all must be relevant to the niche.

For example if you are in yoga
Yoga exercises for beginners

When deciding on a niche try narrow it down to a more specific niche, you can ask yourself the following question:

So I want to help people with ____________________ ?

Fill in the blank and you are going to get closer to a specific audience. Essentially you are writing more informational posts so that you do not sound so salesy to Google and if there’s a solution, a detailed analysis review post for your visitors to let them make an informed decision whether to go click your links and go purchase the focused item you proposed to solve their issue.

Once a site starts gaining traction, traffic and authority you can then scale to cover another subcategory.

See example blog post below Meanwhile I'd ask as many questions as I want to get clarifications,

Welcome to WA and our community.

Abie & AJ
Reply
Angell70 Premium
Hi David & ntmu & warm welcome my dear.
My honest advice is to go with your passions.
Think ab like this:

A niche you chose from your passions and decide to write and write and write and never stop writing
If for instance you like/love cooking and gardening then these are your passions, go for it.
Some of the eldest/expert people here told me that in order to succeed and in order for Google to see you as an authority you must have been writing at least 20 articles for just 1 passion, eg. cooking.
you may want to see this hope this will help you decide
many blessing to you
Reply
jghwebbrand Premium
So delighted to meet you. We are excited you found WA.
I'm just curious would your existing Brick and Mortar store benefit from a website to reach more people?

As for your business idea: how about something like small online business entrepreneur.

Since you have unlimited usage of Jaaxy, the keyword tool (find at menubar Research, why not enter some ideas and see if they give you an idea of who to choose a narrow niche that resonates with you.

Have more questions, please ask.
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