NICHES. The scariest word for most people when starting out. However, the idea of a niche should not scare you. Instead it should be exciting.

What is a Niche?

A niche is a distinct segment of a market, in other words an "audience".

When choosing a niche that fits you, you should be choosing something that is ideally an interest, a passion, a hobby, but it could be something that you would like to learn about. You don't need to BE an expert, you BECOME an expert.

I personally enjoy many different things. I enjoy basketball, I used to collect baseball cards, I like to go skiing, I am really interested in men's fashion, exercise, internet marketing, and I love everything about the online business world.

There are also many niches over the years that I have been very successful within without knowing anything about them before getting into them. Dieting, voice over IP, hosting...are just a few.

Almost anything you can think of is a niche and that is why we are going to get you to choose YOUR niche based on things that you are interested in. You can earn money online from absolutely every single niche because there are billions of people out there searching for information, for solutions, and spending billions of dollars or products/services every day.

The idea of a niche can be a little confusing at first, so I have created a video walk-through for this lesson "Choosing Your Direction - It Starts With a Niche" that is going to walk you through what a niche is, how you earn money through a niche, and I will get you choosing your initial direction online.

Check out the video below.

 

Your online business should not feel like a day job. Earning money online should be fun, and it is fun. This all starts with choosing a niche that you are interested in and will enjoy working with.

The MORE you enjoy doing something the LESS it feels like a job and the more productive you are going to be. Carson and I are immensely passionate about online business and teaching people how to make money online, so that is the niche we have chosen with Wealthy Affiliate.

Your niche could be anything, but at the core of your niche selection it should be something that you "like". Something you enjoy. Something you can talk about. Something you want to learn about.

Task 1: Choose Your Direction

We want you to select the niche that interests you most and gets you the most excited.

A few things that you should understand about niches are:

(1) You are going to be writing content within your niche
(2) You are going to be communicating within your niche
(3) You are going to be choosing products to promote within your niche
(4) You are going to get to help people within your niche.
(5) Your first niche PROBABLY won't be your last (so don't worry about it being perfect)
(6) Any SINGLE niche website can become a "full time" income/business

There is NO SUCH THING as choosing the wrong niche.

Also, note that you can always change your niche down the road. Just because you are choosing a niche now does not mean you will be in this particular niche forever. Either way, please do not spend a week choosing your niche. Within the next 15-30 minutes (maximum) you should have your "starting point" niche chosen.

If you have any questions about your niche, feel free to leave a question below and we will help you out.

If you are REALLY STUCK at this point and you cannot decide on a niche, perhaps you may be interested in the make money/affiliate marketing niche. If you don't have a niche at this point, this will be your niche and we have an Affiliate Bootcamp dedicated to those that are interested in promoting Wealthy Affiliate


==> Go here if that is you.

If you have any questions about your "niche" or direction of your business and you want to get feedback from the community, leave them below and we will be happy to help.

Onto the next lesson, building a website! Exciting stuff is ahead! :)

Tasks 0/2 completed
2. Choose YOUR Niche!


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Terli Premium
Sir,

Though I followed exactly what was thought in the lesson, the "ABOUT" Tab is not appearing left to the Privacy Policy Tab on the header bar (that is ) at the right top of main navigation bar of my Website. I am not able to find the fault. Please guide me.
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TheAbie Premium Plus
Your about me is a post that goes in the blog roll. You may go to Appearance > Menus and add to your menu once you have created one. If you have it as a page you may change it using the Post type switcher plugin.

Resources
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jghwebbrand Premium
Sounds like you have created your menu.
Go back to your menu.
Wordpress backoffice -> appearance -> menu.
edit your existing menu. If privacy policy and about me appear you can drag their order in the menu so about is first.

.How to do menu
Go to Wordpress backoffice -> appearance -> menus
When in menus on right hand side do you see a menu you have created. If not create menu and save it.
Then on left hand side click page caret see your privacy policy -> add to menu. click on posts caret see your about me post.
> add to menu. Save menu on right hand side. refresh your browser and refresh your website.
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Terli Premium
Thank you Sir. I did it. In fact I did not refresh after creating the menu. That was the actual cause.
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Terli Premium
Thank you, I did it.
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jghwebbrand Premium
Wonderful!
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what would be the best paid ads platform to promote web hosting like bluehost? here is my landing page a1 varieties .com is it good and ive tried bing ads lost a couple hundred on this and several hundred on another campaign so that may not be the way to go.
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TheAbie Premium Plus
You can host with WA here, however as and when you decide to become a premium member, as hosting is included with a premium subscription to the platform.

It is preferable to learn about ads first before investing in it. So I would follow up the SEO route starting out and when my website has made money you can then reinvest in your business from the proceeds vs your pockets.

As you have experienced you have lost money and didn't convert. And this is what WA teaches.
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TheAbie Premium Plus
Super welcome to WA.

We are so happy to have you with us, and we know you are going to enjoy and benefit greatly from the Wealthy Affiliate training here.

For the first seven days you can test drive the Wealthy Affiliate platform limited premium access to see if it fits with your business needs and objectives.

The Wealthy Affiliate is a learning platform that teaches you how to build a progressive successful site for affiliate marketing. Please follow the Wealthy Affiliate training and apply what is taught all is explained within the lessons, ticking checklists at the bottom, tasks asked of you to complete in order to set up properly and guide you through the process.

You have access to Level One of OEC And level One of the Affiliate Bootcamp How to make money by Kyle Kindly let us know when needing help or have further questions.
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jghwebbrand Premium
It looks like you are very new here.
Do you have a lot of traffic to your website and do you have a good landing page set up. That would be key. There are some good ad placement options, but some have a website traffic requirement. For example Mediavine I believe now requires 50K visitors in a month to a site.
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How much money per month would you be happy
earning?
I would be happy making around $1,350-$2,000.
How much money per month would allow you to live
the ideal lifestyle?
I'd say in order for me to live a lifestyle I can be proud
of, It would be about 4,550 a month. But I'm not going
to get carried away with dreams…
How many hours per week are you willing to invest to
achieve these goals?
I'm willing to put in 25-30 hours a week.
Reply
jghwebbrand Premium
Thank you for sharing your goals. They are very achievable.
Welcome to WA. We are delighted to meet you and so glad you are here.

As you build your online business remember the 4 Step Process. It is the successful framework for any online business.

Step 1: Choose your niche
Step 2: Build your website/content
Step 3: Get rankings in search engines (leads to traffic)
Step 4: Monetize your traffic (the make money part, through affiliate programs signing up for and adding affiliate links to your posts)

This is a very exciting opportunity and we wish you much success.

The way to learn the online process is to complete the Online Entrepreneur Training which is a self-managed program. You can do it at your pace. After you finish each task make sure to check mark the box in front of the task. When you have questions, you can ask them in the comments section after each lesson.

Here is your link for the training in case you ever need it.
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TheAbie Premium Plus
Excellent goals! It is so wonderful to have you here with us, and I know you will benefit significantly from the Wealthy Affiliate training here. And I look forward to seeing you attain your goals as you move along the core training!

If you ever need a hand along the way, there are TONS of help here within the community, including the co-founders Kyle & Carson; feel free to reach out! :)
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Awesome goals! Welcome to Wealthy Affiliate. I’m happy to see you here. This is a great place to get you started with your online business. There is loads of support and excellent training, which is amazing!
Good luck!!!
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TamiMoore Premium
Hi. I wanted to use video gaming, either accessories or console and Pc games, as a niche. Do you think that is too wide of a category to be effective? I think I would enjoy testing games and or accessories and giving reviews while linking customers to products. Is this too competitive of a market or do y'all think it could be successful? I can also do something with plants but I am not sure how to narrow that down. Any help would be greatly appreciated.
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alissss Premium
If you ask me, video gaming is already a good niche. I'm not an expert on that niche, but I know that there is always a debate about which one is better - Play Station or Xbox.

That's why, for example, I thought it would be a good idea for a blog post where you could explain the difference between these two and what are the pros and cons of both.

I think you can start with video gaming in general and over time you will see what suits you better or simply what the audience prefers to read, so you can narrow down your niche even more.
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jghwebbrand Premium
That is a popular niche. Essentials for video gaming would narrow your niche idea. One question, can you test video games without buying them?

You will be writing posts for people to read on your website - who would be the audience you wish to write for and help? You will be writing both informational posts and product reviews. What kind of questions would people be asking about your niche that you can help them with as well? Your informational posts are important to grow your traffic. Resource for questions: answersocrates.com and google search "people also ask" section in search results page. The number of instructional posts would be 70% and 30% product reviews.

Here is some help regarding narrowing your niche.
A niche should be for a targeted group of people How to narrow a niche down How To Expand Your niche later Your website must be more than just products because then you would just be yet another shop among the millions already out there and Google would not rank your site high enough to be found.
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I love video games lol, you’ve got my vote I think it’s a great place to start.
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TheAbie Premium Plus
You can.

You ought to discuss an aspect of gaming to a qualified group of people who would be your target audience (that could be beginners or another group you have in mind).you would help people by giving them advice on an aspect, walk them through your journey and then promote products however relevant.

The more focused a niche website is starting out, the better chance it has to start having traction and traffic.

Please be aware you also need to create lots of content addressing issues related to your focused niche website.

Most important is to be passionate and genuinely interested in your niche
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TamiMoore Premium
Thank you so much for the information you provided me. I have taken the time to really go through and absorb it. I have decided to change my niche. I am torn between doing female hair loss and shrubs and trees. I am knowledgeable about both. I see a need that I can answer with both. I just don't know how I would get products to advertise unless I break down the niche more and do something like fertilizers for shrubs and trees. Anyway, I really appreciate the help. It really put things into perspective.
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jghwebbrand Premium
One thing you can do is see questions people ask about a niche. To do so, do a google browser search and look for auto suggest keyword phrases and the section below it "people also ask"

Does answering those questions excite you.
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lhyler Premium
I purchased a WP Website/template and am having a lot of difficulty editing it and removing things that I do not want like replies to my posts, etc.

Is there a specific course or some training to learn how to do this without having to keep going through trial and error trying to find where to do these things? I am sure there's a shorter way.

TIA
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TheAbie Premium Plus
I suggest you reach out to your themes docs, forum or developers support going forward.
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DIGGER12 Premium Plus
What theme is it ? I have found that WordPress has a HELP button. They usually have a search bar as well you can do a search on the theme. I am using GeneratePress, if you go to generatepress.com there is a Documentation section that I found a lot of information on. Alot of it was just figuring it out.
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jghwebbrand Premium
You can also use YouTube. Many times there are helpful videos.
Doing a google search for your purchased theme will also provide help plus your themes documentation.
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