NICHES. The scariest word for most people when starting out. However, the idea of a niche should not scare you. Instead it should be exciting.

What is a Niche?

A niche is a distinct segment of a market, in other words an "audience".

When choosing a niche that fits you, you should be choosing something that is ideally an interest, a passion, a hobby, but it could be something that you would like to learn about. You don't need to BE an expert, you BECOME an expert.

I personally enjoy many different things. I enjoy basketball, I used to collect baseball cards, I like to go skiing, I am really interested in men's fashion, exercise, internet marketing, and I love everything about the online business world.

There are also many niches over the years that I have been very successful within without knowing anything about them before getting into them. Dieting, voice over IP, hosting...are just a few.

Almost anything you can think of is a niche and that is why we are going to get you to choose YOUR niche based on things that you are interested in. You can earn money online from absolutely every single niche because there are billions of people out there searching for information, for solutions, and spending billions of dollars or products/services every day.

The idea of a niche can be a little confusing at first, so I have created a video walk-through for this lesson "Choosing Your Direction - It Starts With a Niche" that is going to walk you through what a niche is, how you earn money through a niche, and I will get you choosing your initial direction online.

Check out the video below.

 

Your online business should not feel like a day job. Earning money online should be fun, and it is fun. This all starts with choosing a niche that you are interested in and will enjoy working with.

The MORE you enjoy doing something the LESS it feels like a job and the more productive you are going to be. Carson and I are immensely passionate about online business and teaching people how to make money online, so that is the niche we have chosen with Wealthy Affiliate.

Your niche could be anything, but at the core of your niche selection it should be something that you "like". Something you enjoy. Something you can talk about. Something you want to learn about.

Task 1: Choose Your Direction

We want you to select the niche that interests you most and gets you the most excited.

A few things that you should understand about niches are:

(1) You are going to be writing content within your niche
(2) You are going to be communicating within your niche
(3) You are going to be choosing products to promote within your niche
(4) You are going to get to help people within your niche.
(5) Your first niche PROBABLY won't be your last (so don't worry about it being perfect)
(6) Any SINGLE niche website can become a "full time" income/business

There is NO SUCH THING as choosing the wrong niche.

Also, note that you can always change your niche down the road. Just because you are choosing a niche now does not mean you will be in this particular niche forever. Either way, please do not spend a week choosing your niche. Within the next 15-30 minutes (maximum) you should have your "starting point" niche chosen.

If you have any questions about your niche, feel free to leave a question below and we will help you out.

If you are REALLY STUCK at this point and you cannot decide on a niche, perhaps you may be interested in the make money/affiliate marketing niche. If you don't have a niche at this point, this will be your niche and we have an Affiliate Bootcamp dedicated to those that are interested in promoting Wealthy Affiliate


==> Go here if that is you.

If you have any questions about your "niche" or direction of your business and you want to get feedback from the community, leave them below and we will be happy to help.

Onto the next lesson, building a website! Exciting stuff is ahead! :)

Tasks 0/2 completed
2. Choose YOUR Niche!


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Hello has anyone had a problem getting to the setup page for All In One SEO. When I click on plugins and go to SEO setting it carries me to the AIOSEO site and it shows me how to set up with the Pro membership. Can someone tell me how to get to the page in the video to set up my SEO.
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Gwenyth Premium
Hi Kyle,
Unfortunately, at the moment, I am at a total standstill as I can't find this window on the WA site to enable to move on.
I have sent 2 other requests but haven't received a reply, also posted to the wider community and no reply. Perhaps the question is too silly, or just with Christmas everybody is too busy.
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Hi,
WA has gone thru a face change. So no everything you saw on the left side of the screen which was the menu is now on the top in a horizontal menu. The exact page you show in your image does not exist in that format anymore. what it looks like the the new "home" tab in the horizontal menu.

I attached a screen shot showing what some of the horizontal menus items display.
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DianeScorpio Premium
Hi - you had 2 replies earlier on. Look further down this page. The platform has been upgraded, it doesn't look like that any more. Everything that was on the left hand side, is now across the top of the screen.
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Gwenyth Premium
Thank you SO much, when I went into Research Jaazy didn't seem to give the options for Premium that was on the training session. Now I know am on the right page I will keep playing around with it.
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Gwenyth Premium
Thank you, I think I have worked it out.
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jghwebbrand Premium
Great!
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Kennskonsept Premium
Hi guys, I feel stuck on this content creation. I'm confused as it requires me to narrow my Niche to a product that I have an EXPERIENCE in and write on it.
As a nurse, I can talk about disease condition and their management, how then can a niche be carved out from this and how can this yield money by affiliating with say Amazon since it's about health education and healthful living?
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JoeRebisz Premium
It doesn't need to be narrowed down to a product you like. Your niche is something you have an interest in or passion about. Or maybe even a hobby of yours. Amazon definitely isn't the only affiliate program out there. There could be products you can promote for certain diseases or management thereof.
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wdeal11 Premium
You can just start writing about your passion and monetize it later you can find many ways to make money after you get your site indexed
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jghwebbrand Premium
Amazon may carry related books or videos. Since you are so familiar with the subject you could write your own ebook and charge for it. It could be posted on your website or Amazon or another Affiliate program that manages book affiliate programs. You could type a related phrase in Amazon and see what comes up. I saw healthy living gifts, cookbooks and cookware.

Hope that gives you some ideas.
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JoeRebisz Premium
Good call guys :)
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wdeal11 Premium
Thank You
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JoeRebisz Premium
You're quite welcome :)
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Cmuller83 Premium
Hi, what about reviews on medical books available on the likes of Amazon and using affiliate links?
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JillianGV924 Premium
there's books/vitamins/natural herbs and supplements that maybe you can promote through amazon regarding disease condition management .
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Kennskonsept Premium
Hello
I'm finding it difficult to get a niche.
I'm a registered Nurse and I've lived and worked as a nurse, I'm feeling a niche in Health would be good but I don't know how to go about it.
Asides my profession I enjoy music but I don't know much about music so getting a niche is difficult for me.
Finally, I was into women fashion (clothes, handbags and shoes) years back in a traditional method.
I really need a suggestion of which aspect of these that can make a good niche.
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Cyndes Premium
They all could be great niches. Health is an industry, you could focus on one thing, something you saw often as a nurse and that you want to educate people about.

As a premium member, you can build up to 10 websites. So you can start with one and earn money from it and then build another one in the next year if you want to diversify and stay motivated.
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jghwebbrand Premium
There would be lot of niches for sure related to nursing. I have even seen websites dedicated to comfortable shoes.

Some of the questions you can ask yourself to identify what you are really passionate about are:
As a nurse, I wish I could have done more to help or teach people about ________________.
If people would only do __________ it would make so much difference in their lives. Here's how I can help now.
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Kennskonsept Premium
Thanks so much
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Kennskonsept Premium
Thanks, I learnt something
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IvanBroz Premium
Hey there, if you're having trouble finding your niche, you could read this short post from Kyle's blog to understand how to find your niche (target audience) I hope this helps,

Ivan
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paulash177 Premium
Something you are passionate about, that can go on for a long time is what is advisable for a niche. So think of one
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JudyOnline Premium
This is a difficult point for me, choosing the niche. I am Italian but I live in Belgium. I have a passion in life and this is all about esthetical personal change, total make over, look, style. Maybe you know the program in TV "body fixers". I worked a few years ago also with a plastic surgeon specialized in femminisation (a man who wants to change gender). I found that really interesting. I would like to stay in this sector and find a niche in there but first of all: do I dedicate to the Italian market (Italian site) To the Belgian market (site in Dutch)? To EU? And second, would this be a too small market area maybe?I mean... Not sure this could be something easy to develope online. Any suggestions to help me? Shoot☺️
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jghwebbrand Premium
I am not familiar with either countries market volume. Do you hear much talk about it in either country? Are there a lot of shops? You might check google and see what websites come up.
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Cyndes Premium
Look for affiliate programs related to your niche. It will help you decide where you want to target your audience.
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IvanBroz Premium
Hey there, if you need a hand with choosing your niche, I suggest this blog post and it'll be all clear: If you want to target audience in Italy or Belgium, you'll have to write in their languages.
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paulash177 Premium
If what you are passionate about, is what you can go on with in a long while, why not?
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JudyOnline Premium
How can I be sure about the "in a long while"?
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