OK, awesome. You now have your niche, in other words, the direction for your brand & business. That is great and don't worry about this not being "perfectly clear" at this point, as you move forward the pieces of the puzzle are going to come together.

Starting with a big piece today, your website. We are going to be taking our niche idea and turning it into a tangible business starting with your website.

Building a Website Ain't Scary, It's FUN!

Building a website sounds like a "scary" process, but fortunately you have access to the most advanced, yet simplistic website platform in the world here at Wealthy Affiliate. We pride ourselves as a technology company here at Wealthy Affiliate and we are the industry leaders in the website development space.

I am not going to toot our horn any longer, I would rather you experience the website builder and platform for itself. The first step today is going to be building your website, which will literally take you less than 30 seconds.

Click the SiteBuilder link

within the menu, and you are going to be ready to rock here (and complete the next task).

Below I have included a "Building Your Website in Under 30 Seconds" video walking you through the Website Platform (also known as SiteRubix) here at WA and showing you how quickly and efficiently you can build a website here at Wealthy Affiliate.


Task 1: Build Your Website

Your website is your foundation of your business. It is where all of your traffic is ultimately going to come to, where you are going to build brand and trust within the industry, and where you can promote products/services and generate $$$!

The SiteBuilder platform here at WA is the most simplistic, yet advanced in the industry. It is going to take less than 30 seconds to get a fully operational, profit ready Wordpress website up and running online.

There are 4 steps in the website build process, that I am going to walk you through here. To access the SiteBuilder and EVERYTHING related to your website, you will simply click the light blue "SiteRubix" button in the main menu.

Step 1: Choose the Kind of Website

There are really TWO options here, on a FREE website or on your OWN domain. Ideally, you will have your own domain, but that can come with time.

You can "register" your very own domains right within Wealthy Affiliate using our state of the art SiteDomains platform, which will allow you to instantly set-up your own domain for your own use.

If you are just starting out as a Starter member, you will be building a website on the .siterubix.com domain, which is a completely free website. You can build and host your own FREE website as a Starter.

As a Premium member, you can build and host up to 10 websites (including websites on your own domains). As a Premium Plus+ member, you can build and host up to 50 websites (including websites on your own domains). That is more than adequate to drive many multi-million dollar businesses over time and our hosting platform is industry leading in terms of speed, security, and reliability...all critical factors to running a successful online business.

For the sake of this training, we are going to be choosing "On a free domain".

Do know that within the Premium membership, you can easily MOVE a free .siterubix.com button to a registered domain (one you own) using the "Premium Only" MOVE feature. So by all means start off with a free website and then down the road you can easily move it to your own domain.

Step 2: Choose a Domain

Remember last lesson when I chose my "niche". In this step, I am going to be choosing a name for my website and placing it in the "domain name" field. This is because this will be my website URL and my brand moving forward.

As you can see below, I have added my brand "Calorie Method" into the domain field.

When you type in your domain, it will let you know if it is available or not. In my case it was, but if your first choice is not available simply do another search until you find a domain name that works for you.

You cannot put spaces in your domain name, hence why my domain is "caloriemethod".

Step 3: Choose a Website Name

The name of your website should match your domain, but it just needs to be grammatically correct (with proper spacing). You can see below my example of this:

Domain: caloriemethod.siterubix.com

Title: Calorie Method

It is as simple as that. Don't overthink this step, your title will be the same as your domain.

Step 4: Choose a Design

The last step is choosing a "look" for your theme. As a Starter member you will have access to ONE theme that has been hand picked for quality, speed, security, and overall theme design.

As a Premium Member though you will have access to over 4,134 designs (as shown below) or your website and there are always new designs being added to this daily. These are referred to as "Themes".

Choose a design that you like.

Click on the design you like, and then you will be able to build your site.

SiteRubix, a Next Level Website and Hosting Platform.

You are going to notice that there are many other website features allocated within the SiteRubix menu. I don't want to eat up too much of your time here, but it is important that you understand the incredible benefits of the SiteRubix platform.

The powerful hosting you have access you here is unparalleled in the Managed Wordpress hosting industry. We truly specialize here in providing a secure, robust and FAST platform for you to run your website.

We know that your website IS your business, and it is important that you have the most advanced technology to keep your business operating at 100% at all times of the day.

The following are just some of the powerful features included within the SiteRubix platform here at WA.

  • SiteManager (Starter, Premium & Premium Plus+)
  • SiteContent (Starter, Premium & Premium Plus+)
  • SiteBuilder (Starter, Premium & Premium Plus+)
  • SiteDomains (Starter, Premium & Premium Plus+)

To make your sites secure and fast, we have some SiteRubix EXCLUSIVE technologies to make sure your websites are operating at lightening speeds, but also in a very secure way that protects you from hackers, spammers, and all forms of erroneous attacks.

There you have it, the low down of the SiteRubix platform and you have your website officially up and running online. Exciting stuff!

As we move forward within the training we are going to be building out your website content, and working to get indexed and ranked in Google, Bing & Yahoo (and do so for free).

Have questions about this lesson? Leave them below in the comments area and we will be more than happy to help you out. :)

==> Go Premium or Premium+ & Get Instant Access to Over 4,100+ Themes, and Over 60,000 Plugins!

Tasks 0/2 completed
2. Build your first website in your respective niche (chosen from last lesson)

Top Helpers in This Lesson

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Recent messages
minrob12 Premium
A little over a year ago I started working on blogging and affiliate marketing so its not totally foreign to me. I had to put it on hold and trying to start again. Does Lesson 3: Making Money, cover finding affiliate programs and using your blog/site to link to recommended products? It would be helpful to see a syllabus of the course before upgrading.
AbieAJ Premium Plus

Totally yes.

I am afraid that's not possible. We are members just like you and management guidelines, hope you can understand.

However, you can always direct your question to Kyle on their profile page

SVigneau Premium Plus
Ok I understand. Thanks
minrob12 Premium
Are you saying, "Totally, yes," to my question: Does Lesson 3: Making Money, cover finding affiliate programs and using your blog/site to link to recommended products?
AbieAJ Premium Plus
I am saying that level three covers the affiliate programs, however as a starter

You have access to Level One of OEC And level One of the Affiliate Bootcamp You can always direct your question to Kyle on their profile page and as per your request

Or you may see Phil's suggestion below.

feigner Premium
you can get to see some more of what each level contains by clicking on the online entrepreneur certification at the top left and selecting the different levels...
remember this course is catering for every niche so it cannot be specific to each niche...
it will give guidelines of what works and the very fine details you will need to work out....
it does give you a structured approach to building your business...
but is not something to race through...
have fun
minrob12 Premium
Great!! Thank you! That helps a lot.
feigner Premium
no worries ...hope you find what you want and feel it is worth upgrading...
jghwebbrand Premium
Yes, Levels 2 - 5 will totally give you all that you need to get your up and ready for affiliate links and how to sign up for an affiliate program and how to insert your links. Plus a whole lot more,.
michaelw777 Premium
If you want to find Affiliate Programs? Just try this in Google; your Niche or Subject + Affiliate Program. That is it; just try that in Google.
LeboRamagaga Premium
Hi Kyle...
another great video.. thank you. Things are becoming clearer at this point. Its not actually as complicated as I had envisioned..

For now the only question I have, are regarding plugins for a theme I've chosen for my website... Will this be covered In the upcoming lessons or?
AbieAJ Premium Plus

If you have selected a theme that want to install plugins you may or may do so, they are there to aid your template.

However if you do, note them down in case you do not like the theme and wants to change it. You'd know what to uninstall.
LeboRamagaga Premium
Okay great.

Thanks Abbie. :-)
AbieAJ Premium Plus
You're very welcome.
jghwebbrand Premium
Hi Welcome to WA. We are delighted to meet you.

Yes, the required plugins are covered in upcoming lessons.

And if you don't see what you were looking for just ask..

We wish you much success.
michaelw777 Premium
Your basic Plug In Needs; they should be covered in the Training; just keep doing the Training; and your basic Plug In Needs should be covered. After doing the Training; if you still have questions? Please do ask again?
RBKn Premium
I’m using an iPhone 5SE (as my laptop is currently not working) trying to add menu and navigation to my website and finding it difficult.
I’m unable to view my website to check that I’ve added header menu to my website.
Trying to access my WordPress account in order to get a better view. But not sure of my password
Can anyone help resolving these issues?

AbieAJ Premium Plus

You may want to zoom out if you can. You can reset your pw in site manager


Sometimes when we copy and paste, we tend to add a space, best if you input manually.

If issue persists, you may like to contact support

RBKn Premium
Thanks AbieAJ for your quick response.
I’ll try your suggestion to see if this resolves the issues.

AbieAJ Premium Plus
No worries, kindly let us know how you get on.
RBKn Premium
Hello AbieAJ
I’ve not been able to zoom out or reset page view in site manager to make viewing more easy on my iPhone.
I have gone back over the menus and navigation training video, just to reinforce my learning for actioning this task.
I’ll attempt to set up the menu and remove some of the widgets on my website again.

One more question, can I access my WordPress account using the back office admin for my website on WA?

AbieAJ Premium Plus
You can access in two ways either via Site Manager route


Or independently via [domain].com/wp-admin however you need collect your credentials via Site Manager.
jghwebbrand Premium
I do hope this blog helps you.
Using WA on Mobile Phone
michaelw777 Premium
No Offense meant; trying to help. But, I would just say; until you can get your laptop fixed? If you want to?

If you have the money? You might consider buying a new Laptop on Amazon or E Bay? Just a suggestion. Trying not to Offend; trying to help.

Hope this helps and encourages?
ElodieF4321 Premium
Sure that's it, there is nothing stopping you for this is the best decision you can make concerning your business. There are many tools and help awaiting you.

When you have upgraded you're privy to all tools, all support is available to you, you can ask as many questions as you wish, you have access to PM, if you're stuck you can holler.

As you go along everything will become clearer to you. Blessings and keep pressing on.
AbieAJ Premium Plus
Thank you for your notes Elodie.
jghwebbrand Premium
Thanks for sharing your thoughts here.
markh12 Premium
The website I want to build has a lot of diffrent products, it is more about being self-sufficient but as you can imagine there could be many products within it. It would take many websites to cover each product by itsef, do you think this can be done with just one website with many different products or is it best to focus on just one type of product.
AbieAJ Premium Plus

ONE niche, a website. Products and programs can be varied however all must be relevant to the niche.

In the first instance, I'd ask myself

Am I passionate and genuinely interested in my chosen niche, as I I'd be expected to write lots of content, it would motivate me to update blog with succinct original content worthy my visitors week in week out.

Would I be writing about it in a years time or two or more

Who would be my target audience, who would benefit most from what I have to offer.
AbieAJ Premium Plus
The question is WHO would be your target audience vs Not what you are selling to an audience.

You need aim for ONE focused niche with a specific group of people, I'd go with what's best resonates with me.

The recommendation is to focus on ONE site starting out as it takes lots of effort and work get it going, however once you know what you are doing, then the learning curve would be less steeper to scale up.

That's a great niche to be in however broad you may want to narrow it down to a subcategory starting out, otherwise you will find it very hard to get noticed by the search engines and to compete with big authority sites. Target audience is important too, who would you be writing to, once you are able to identify them, you are closer to finding a focused niche.

Once a site starts gaining traction, traffic and authority you can then scale to cover another subcategory.

See example blog post below A niche subject is something you are passionate and genuinely interested in could be a hobby or an interest, and know so well you can write plenty original content about.

ONE niche, a website. Products and programs can be varied however all must be relevant to the niche.

You may consult with https://answersocrates.com/ for further research into finding a subcategory starting out. You can search what real people are asking as in Questions, Prepositions, Comparisons, in the past, letters and query. It is also great if someone wants to write a thorough research based article.

For example if you are in yoga

You may like review below resource for more ideas

Yoga exercises for beginners

When deciding on a niche try narrow it down to a more specific niche, you can ask yourself the following question:

So I want to help people with ____________________ ?

Fill in the blank and you are going to get closer to a specific audience. Your niche research which you'd fine in site content > templates:-

Questions People are Asking
How to Solutions
Resources Within the Niche
Products You Can Promote/Review
Affiliate Programs
Top Authority Sites/Competitors
Low Competition Keywords
Popular Magazines / Papers / Periodicals
Advertisement Ideas / Headline Ideas

Essentially you are writing more informational posts so that you do not sound so salesy to Google and if there’s a solution, a detailed analysis review post for your visitors to let them make an informed decision whether to go click your links and go purchase the focused item you proposed to solve their issue.


Promote tab top menu



You can do a google search
Your niche + affiliate programs
Your niche + affiliate programs + location
and see what results you get
AbieAJ Premium Plus
We are so happy to have you with us, and we know you are going to enjoy and benefit greatly from the Wealthy Affiliate training here.

For the first seven days you can test drive the Wealthy Affiliate platform limited premium access to see if it fits with your business needs and objectives.

The Wealthy Affiliate is a learning platform that teaches us how to build a progressive successful site for affiliate marketing. Please follow the Wealthy Affiliate training and apply what is taught all is explained within the lessons, ticking checklists at the bottom, tasks asked of you to complete in order to set up properly and guide you through the process.

You have access to Level One of OEC And level One of the Affiliate Bootcamp How to make money by Kyle Meanwhile I'd ask as many questions as I want to get clarifications,

Welcome to the Wealthy Affiliate and our community.

Also it would be nice to hear how you are getting along. Much obliged and best wishes.
jghwebbrand Premium
Welcome to WA. It looks like you have a lot of ideas here.
The next step is to organize your thoughts and and decide who your audience would be to appreciate the help you wish to give. What is it about the self sufficient group you want to help. What is it that want that you will help them with.
jghwebbrand Premium
Here are some niche tips to help you refine your self sufficient idea because website. is not about products its about helping people solve problems.

A niche is something you feel super excited to write about, a skill you have attained, something that resonates with you. You will want to be focused on one niche. What is it that you want to help a group of people with or what problem do you want to help them solve (group could be age, gender, location, experience level, degree or type of need, etc.)

A niche is not a product, it's a subject that you can help a target audience with. Remember, you are not setting up a shop (store), you will be writing lots of articles about your niche to help your targeted audience.

The importance of a targeted audience is that It's always better to target a specific niche with a specific solution to problems.

Kyles asks us to complete this statement.
'i want to help ____(group) with ______(problem)'

For example. I like camping.
Camping is a very broad topic with a lot of competition so to eliminate some competition in the beginning and to give my website has a chance to rank and grow in traffic, the focus needs to be a smaller scope.

For example my initial narrow scope could be: essential camping equipment for beginners. I can talk about camping, my experiences, what I have learned about camping, and how I have discovered what is really needed. Since I am quality focused, I have found good equipment which I believe is the very best. I will share my review of the equipment I use and why it is the best. Once the website is established and has a good volume of traffic, its scope can be expanded to include other things camping related.

So with my initial narrow scope, after visiting my website, a beginning camper will have a good idea of what camping is all about for a beginner and the equipment needed and the best brand products to buy. I will have many products on my niche website, but they will all relate to camping.

I am passionate about camping and want my readers to get excited about it too and feel comfortable when going for the first time that they have the necessary equipment..

So my niche is camping with an initial narrow scope. My targeted group is beginning campers wondering what equipment is needed and what the best is.

I have had some disappointing experiences so I want to help them avoid the same mistakes I have made. I will help campers buy the right equipment to make their camping experience more pleasant and safe.

I will write many content posts about camping (the how to’s, what is, etc.). A beginner camper has no idea what kind of equipment is necessary. So I will write posts about the necessary equipment. I will choose products I can recommend. I will compare products and identify the best. So after visiting my website a beginning camper will have a good idea of what camping equipment is needed and the best brand products to buy. So I will have many products on my niche website, but they will all relate to camping equipment necessary for a pleasant and safe camping experience.

Learn Questions People Ask About Your Niche.
Use tools like the following to see questions you can address for your niche.
https://soolve.com https://answersocrates.com https://usetopic.com/people-also-ask and Google search scroll down and find "People also ask section" or use Quora.com. You can also use https://searchresponse.io/people-also-ask
Why should you narrow your niche when first starting?
The key to getting started fast is to narrow your niche down to a specific topic. This way, you will eliminate a lot of competition and get results much faster. Once your site is established and you are getting traffic you can expand your niche scope.

Keep in mind it's important to choose a niche specific enough that way the target audience arrives at the website and finds exactly what they're looking for. When you go to broad, you lose that.

Health and Wellness would be a very, very broad niche, a little too broad.

If you choose a niche specific enough with plenty of room for scaling out later you are in good shape.

Here are a couple of blogs on narrowing and expanding a niche.
How to narrow a niche down How To Expand Your niche later Once a site starts gaining traction, traffic and authority you can then scale to cover another subcategory.

Availability of affiliate programs for niches can be found using the following browser search,

Your niche idea + Affiliate program
Your niche idea + Affiliate program + Location (location is optional).
michaelw777 Premium
I am just going to say; you can make your Niche as broad as you like; and then do specific posts later. You can have a very Broad Niche; and later make specific posts.