I had something brought to my attention this morning. I will say, that, once again, WA shows its colours every day, and today was no exception.

One of the vibrant colours here is the fact that this is a community of caring members, in a membership where the philosophy of paying it forward prevails.

This was shown to me, and now I'm going to show it to you...

Get All You Can Out of Your Images!

For sure, what I was told is going to entail a LOT of work because it's something I've not been doing on a regular basis, but here's the scoop.

When you upload images to WordPress and keeping these default, you're not getting all the SEO power you could be getting!

Shown below is typical code you get when you upload an image. Note that the top line is what we will be working with (the code between the first set of <>'s.

<a href="http://danieleuergetes.com/wp-content/uploads/2014/01/danieleuergetes250.jpg"><img src="http://danieleuergetes.com/wp-content/uploads/2014/01/danieleuergetes250.jpg" alt="danieleuergetes250" width="250" height="333" /></a>

Leaving the images that way can also detract from reader experience, and you definitely want to optimize that the best you can. What happens, when left default, is that the images are hyperlinked and when your readers follow these, they essentially go "nowhere." Out of curiosity, they will click on these images when they notice those are links and it's a waste of time for them.

Now, how can you circumvent this? It's very easy!

You have some choices here...

  1. Leave them as they come. (not recommended)
  2. Don't let the image become hyperlinked.
  3. Hyperlink the image to your advantage.
  4. Fix previously-uploaded images.
So, let's briefly look at these...

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lindasea Premium
Hi Daniel..I had no idea that one could create a link associated with an image. When do you suggest this would add value to a page? Given there is value going forward and as time permits i hope to use this tutorial to for another boost to my site. THANKS. Linda
Do you have any images on any of your sites? If you do, go to one of them and click on it. What happens?

Well, you see the image by itself on a page. This page is associated with your media library in your WordPress installation.

It doesn't do much good for you that way because when your readers go to it, they say, "Well, ummm, Okay" and they click away.

If the image doesn't really hold any value insofar as having a link on it going somewhere, delete the link. When your readers hover over it, it does nothing.

However, your images also become an added opportunity to add a link or two to your page. As I said in the end of my Resource, you don't want to overdo this. On a regular page, no more than three. That's my personal opinion.

It will help you get more hits to your links and add more SEO power to your pages, especially of these are internal links go to other pages/posts in your site.
lindasea Premium
Awesome info and thank for responding back. Lots to do but moving forward...Good WA support like this info from you...great stuff!
flygirl Premium
Thanks Daniel you cleared some things up for me!
I'm glad you found the Resource useful :)
KD6PAO Premium
Good job Daniel. Very useful!
You are very welcome. Thanks for reading my works :)
Karyskis Premium
This is great, Daniel! Thank you very much.
Quite welcome. I'm glad you enjoyed it.
nomda ploom Premium
great and detailed, to the extent that the process is easily understood and we can focus on the "reasons why". Captions under pictures can also give the heads up as to what will happen when a reader clicks on a picture...some of think better pictorially after all- if that makes sense..
I refrain from captions. My experience with them is that they can screw up and wind up mixed up with the other text. I don't know why, but it does happen. It seems to happen more often when you've chosen no border around the images. I personally don't like borders around mine, so it's kinda a give and take situation.