In order to get to the top of the search engine, you need to focus on the long tail keywords. A long tail keyword is the one with 3 or more words, for example:

• Lose weight quickly: 2400
• Fasting to lose weight: 2400
• How to lose weight healthy: 1,000

The short keyword has many times more total searches than the long tail keywords. However, if you sues the short keyword for the domain name of your blog, such as lose-weight.com, you will have a hard time to generate for the following reasons:

Reason 1: The competition is many, many times stronger for the short keywords. You will be competing these popular sites:

• Wikipedia.com
• WebMd.com
• WeightWatchers.com

Therefore you may get only very little traffic, if any at all.

Reason 2: There are two types of keywords:

• Browsing keywords: Mostly short keywords
• Buying keywords: mostly long tail keywords

With browsing keywords, people are looking for information, for example Lose Weight.

With buying keywords, people are looking for a specific solution. Therefore, they are ready to buy. Look at the special word in the following long tail keywords:

• Lose weight quickly
• Fasting to lose weight
• How to lose weight healthy

You can write an article with the title like this:

Lose weight quickly: How to lose 7 pounds in 7 days

This will be very attractive to people who are looking for a weight loss solution for an upcoming event, wedding, etc.

Equally, you can write an article with this title:

How to lose weight healthy: The secret to lose weight without starving yourself

This article is going to address the fundamental concern of the yo-yo diet: people starve themselves to lose weight and get hurt really badly; then their weight comes back (or with even) after they finish their diet.

There are quite a few popular solutions now that you can recommend, which allow people to eat regularly while burning more calories than they eat. Therefore, long tail keywords allows you to focus on each smaller, but highly specific niche where people are ready to buy.

Using The Main Long Tail Keyword As Your Domain

After you research, you will pin-point one long tail keyword as your main keyword, which:

• Is a very good buying keyword
• Has enough traffic potential

You then use this keyword as your domain name, such as howtoloseweighthealthy.com

Now your WordPress blog is fully focusing on this specific niche. Doing this alone gives your blog a great opportunity to show on page 1 or 2 of the search results. That’s why you see some pages with almost no content being ranked high on Google. Make money with WordPress can be just as easy as this