- Keyword Mastery - Keywords are the Foundation of Your Content
Keywords. This is a term that very few people truly understand and because of this I wanted to go into some detail and explain what a keyword is and why it is important to your business.
Basically, a keyword is simply any "term" or "phrase" that someone types into Google when looking for something. This is the start of all SEO campaigns, paid ad campaigns, and ultimately if you understand keywords and how to find them, you are going to be VERY successful online.
To follow through this training, you are going to need to access the Jaaxy platform, which can be found under the Research tab in the top header menu.
If you have any questions about any of the content within this video or need help coming up with keywords, do let me know and I will give you a hand.
Just a question as I'm new to this. I just want to know I am understanding this correctly.
Say for example I want people to find my site (not specific content just yet)
I would add the keyword i decide to use to my site description on the SEO plug-in?
For example, if you wanted to be a referral site for WA, one choice of keywords for your site would be "work from home", or "making passive income".
Once you plug in your site's keyword, THIS becomes the 'niche' that your site is about. All other blog posts or pages will now elaborate more on this niche.
Good question, I hope this helps.
Is it possible that Jaaxy doesn't work that well with keywords that are not in English? As my mother tongue is German I will also write in German and therefore search for German keywords.
I really can't believe that there is so much competition altough nobody is interested in that topic? Do you think I should look for another niche? Or do you know another keyword tool I could use?
I thought Google has a tool like that aswell? Thanks for your help, I am a little desperate right now.
I see you are a new member to WA. Welcome!!
I had the same problem in that I couldn't find anything with low competition AND good traffic for my niche - I had to do a lot of thinking outside of the box - I don't think you should look for another niche if this is your passion - I kept with my niche and made a recent sale.
Maybe you could use Google Translate to translate your keywords from German to English, then plug the English equivalent into Jaaxy. Will that work for you?
Wishing you much success with your online business.
ok, thanks ;)
Sounds difficult right? Actually, it is a numbers game.
2. What you are looking for is a keyword phrase that has a high number of searches but very little competition. Once you have selected the best choice, then yes, you write an article with the keyword phrase as your subject.
3. As you probably already know the search engines, Google, Bing, Yahoo, find websites by matching the search term with the closest matching websites. If your website uses the exact search term as the title of an article that someone searched for, then your website article ranks as number 1, 2, etc in the SERPS (search engine results page).
I hope this is helpful to you.
Use Google Instant First, then the Keyword tool on WA. Doing this seems to be a way of using your 30 Jaaxy searches more effectively. I wasted 3 before it started to click then came here to see others comments.
thanks to all for your input.