Author Kyle
2005
5
1
Premium
Ambassador
Rank 1
Unfollow

Keywords. This is a term that very few people truly understand and because of this I wanted to go into some detail and explain what a keyword is and why it is important to your business.

Basically, a keyword is simply any "term" or "phrase" that someone types into Google when looking for something. This is the start of all SEO campaigns, paid ad campaigns, and ultimately if you understand keywords and how to find them, you are going to be VERY successful online.

To follow through this training, you are going to need to access your Jaaxy account. This can be done easily through the side menu, under Research.

As a Starter member, you get FREE access to Jaaxy Starter (30 free searches). As a Premium member, you get full unlimited access to the more powerful version of Jaaxy Lite (and discounts on the Pro and Enterprise versions).

If you have any questions about any of the content within this video or need help coming up with keywords, do let me know and I will give you a hand.

**Another Great Video**

Alphabet Soup Technique - If you use this technique to come up with "keyword ideas" and then put them into Jaaxy or the keyword tool at WA, you are going to have unlimited keywords (regardless of the niche) at your disposal. I highly recommend you check out this video.

Join the Discussion
Write something…
Recent messages
MEsmeriz Premium
okay, this was a great video, but I do have a question and it might seem really dumb, but I will ask anyhow. So, you find all these amazing keywords and then you choose some (also, how to chose from so many options? haha). What do you do with them? Do you write blog pages in your website with these exact keywords? Will this show up in google then?
ok, thanks ;)
Reply
chuw5 Premium
Yeah I think so, though you could get ranked in Google even if your content doesn't have the exact keyword but similar in meaning. Keyword stuffing in writing pages is actually not the best way to be recognized by Google since they rate for quality of content too.
Reply
kmer6 Premium
Good day to you Mariana, you asked a good question. Finding good keywords: 1. You enter keyword choices what you think other people would enter into the search box. Then the keyword tool displays the search volume, the amount of traffic searching with that term, and the number of competing websites for each keyword phrase. You must select the best keyword phrase from all the choices the keyword tool displayed.
Sounds difficult right? Actually, it is a numbers game.
2. What you are looking for is a keyword phrase that has a high number of searches but very little competition. Once you have selected the best choice, then yes, you write an article with the keyword phrase as your subject.
3. As you probably already know the search engines, Google, Bing, Yahoo, find websites by matching the search term with the closest matching websites. If your website uses the exact search term as the title of an article that someone searched for, then your website article ranks as number 1, 2, etc in the SERPS (search engine results page).
I hope this is helpful to you.
Ken
Reply
YMungin Premium
Hi Ken,

Your post on Key Words was very instructive. I now have a better, clearer, understanding of what I need to accomplish with keyword searches. Thanks so much!
Reply
kmer6 Premium
You are very welcome Yvonne. Keywords are the foundation to acquiring more traffic.
Ken
Reply
daypackjim Premium
Reading these other posts and read a few that really made sense.
Use Google Instant First, then the Keyword tool on WA. Doing this seems to be a way of using your 30 Jaaxy searches more effectively. I wasted 3 before it started to click then came here to see others comments.
thanks to all for your input.
Reply
LNolan Premium
Thanks for the tip!
Reply
ubstyle Premium
Good information...but I think SEO can be more complicated as the Search Engine algorithms have frequent updates not to mention the time it will take to create valuable content. My question is wouldn't it be a better use of time to learn paid traffic strategies so you can have instant traffic instead of waiting for months to see if your sites will make it to page 1?
Reply
KiwiGeorge Premium
Hi Kyle, guess you may be already aware but Jaaxy make it very hard to use if you do not upgrade not displaying the info and not allowing access to most of the results which forces you to make more searches, very different from how you were able to use it in the training video.
Reply
ChrisGooden Premium
The Jaaxy demo shows how you COULD use it.

You already have a perfectly functional free keyword tool here at WA. Jaaxy is simply an alternative you may want to consider if you need more punch. As for burning up your free Jaaxy searches, that's because you are using it not the way you were instructed. Jaaxy is NOT a search tool. It is a RE-Search tool.
Reply
KiwiGeorge Premium
Yes, found that out now, just thought our run through Jaaxy was going to be a bit more than a demo. I have found a traing module on WA for their Keyword tool so will be going there next.
Cheers
Reply
ChrisGooden Premium
I'm ashamed to admit it but I've never actually used the WA keyword tool.

I met Jaaxy after several years with Noble Samurai - a brilliant tool but seriously OTT. Jaaxy was SO much simpler I bought it in a heartbeat and never looked back.
Reply
bbyard Premium
Like you comment about it being a ''re-search'' tool...I just used up 2 searches doing nothing. Thank you...1st WA...then Jaaxy
Reply
ChrisGooden Premium
First - Google Instant. Then the tools.
Reply
EamonG Premium
Thank you, useful but confused on one point.

The free site I created during first week of membership was before this lesson. Have chosen title for website.

If I choose to purchase domain would I have to stick to exact wording of title as in free website, or could I amend. Just mindful of Kyle's instruction regarding being grammatically correct. Not sure my website title is. Dose this matter or is it more important that any content created is grammatically correct eg full sentences!

Not sure why keyword teaching comes after we choose a website name and not before! Sure I am missing something here!
Reply
ChrisGooden Premium
Google has long since stopped paying any attention to site names. Content is everything these days. Keywords are the only way that users can find your content.
Reply
EamonG Premium
That`s really useful information Chris. Thank you!
Reply
Gulsah Premium
I agree with you about this, I wish I saw this video before I made up my mind about the name of the website. I think part of it is to encourage you to choose a niche you are interested in rather than choose something that has low competition. As far as the name of the website, I believe you cannot change it, as in the URL. You do get two free websites in case you would like to create a new one. I wouldn't worry so much about the name of your website as much as the content of the website. That's what is really important in search results.
Reply
Top