"I is a college graduate" (6)
Now that is a quote from someone who is professional and credible, right? Wrong. If I’m searching the Internet and I see something like this quote then I don’t care how great their product or service is. I move on to the next website.
Why? If this website owner doesn’t watch for details like spelling or grammar then I doubt I’m visiting a website that is authoritative. Will this person misrepresent their product or service? If I buy something then will I have trouble with support or customer service?
Can you see how something as simple as a grammar mistakes or spelling errors can turn website visitors away?
Do you know how I made money while attending Central Washington University? Students found out I could type. They would bring me their rough draft term papers to type up for them. What I found was that these “college” students couldn’t use proper English and spelling if it killed them. It was sad to see our high schools churning out student graduates who couldn’t master the English language.
My goal when creating SEO friendly content is to look as professional as possible. I proof read my content many times to catch my mistakes. Yep, I make a bunch of mistakes.
Sure some folks don’t even notice mistakes in grammar or spelling. However, I don’t want to take the chance of losing any of my audience to something as simple as writing content without good grammar and spelling.
I have had other people tell me that they will move on if they encounter a poorly written article or website.
I can’t prove it but I suspect the search engines are looking at spelling and grammar too.
One final note, “justify” your text. Justify means to make the text reach evenly between the left and right margins. Every text editor has a “justify” button for aligning your content text.
(With the exception of this goofy WA editor I'm using right now)
Justified text just looks more professional than having your content “left justified.”
One final-final note. I use Verdana as my font type when writing the body of my articles. This guarantees me that no matter what browser my site visitor is using that my text will display properly. Verdana is a universal font.
Linda
Reply
That is one great piece of training. Your writing style is so easy to read. I agree wholeheartedly about Yoast SEO. I was using All-In-One but since changing to Yoast, I have gone through my website and worked to get those green buttons shining. I find it so helpful when I am writing a new post or review page.
Loved it. (never got bored once)
Duncan
My nice site is less than a year old, so not as "trusted" as yours, but it is already getting pages and articles that show up front and center on Google searches - and I credit that to having been schooled well on SEO practices. This training adds even more polish, and is much appreciated.
There are a lot of folks who don't know about the linking technique. I thought I had better get that information out there. One requirement for using this technique; don't beat my rank!
Later man. Peace.
What I was referring to in lesson 2 was the text in the article I'm writing. It has nothing to do with meta tags.
I'm running a sweepstakes website and my descriptions are less than 150 words. I started looking up those keywords and found them ranking in the top 5 in Google searches. So word count may be a relative thing.
Yoast really scolds me for writing less than the minimum 300 words though.
~Jan
