Here are two articles that have something to say about the 80% average of people not reading beyond a title - FYI. No doubt there are other surveys that have been done to further support this.

https://newsroom.fb.com/news/2014/08/news-feed-fyi-click-baiting/

https://unbounce.com/content-marketing/how-to-craft-headlines-that-get-clicked-without-resorting-to-clickbait/

Thank you for chiming in Brian, much appreciated! @Jay, I believe this is sufficient proof.

You're welcome, Loes. What's up with all the questions about your training? I find it most curious.

I find this most curious too, Brian. I suspect it has to do with my critical attitude towards certain other training and blogs.

Are these questions for real or has someone hacked Jay's WA account and playing silly buggers?

Awesome, thanks Brian.

It's great to have other members lend a hand to help with answering questions.

You're always welcome to come back:)

You can always come back:))

Thanks Elaine, very nice:)

Glad you like it:)

You're welcome Jim:)