Using the keyword tool here at WA is something you should become familiar with quickly, as you will be doing it a lot.

I would just like to say before you we begin, no keyword is always going to be 100% accurate, but using this keyword tool you can give yourself the best possible chance of finding keywords for your niche. So, let's get on with it!

First things first, let's get you familiar with the keyword tool. Head over to this area to find the tool:

WA Keyword Tool

You will see something that looks like this:


If ever you wish to find the tool again, it is located under the "premium services" section on the left-hand panel. Here





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Recent messages
islantresj Premium
QUESTION ABOUT DIFFERING KEYWORD TOOL RESULTS:

Our Keyword Research Steps:
- Found 'HOW BEGINNERS MAKE MONEY ONLINE' in LowHanging list (not exact wording!)
- 'Traffic' = 862
- 'Competing Pages' = 5

QUESTION:
When you look at the WA Keyword Tool + Jaaxy 'HOW BEGINNERS MAKE MONEY ONLINE' the results are:
- 'Traffic' = 11
- *'Competition' = 29
(*Listed as 'Competition', not 'Competing Pages' -- is this the same thing?)

We are wondering why the results shown in the keyword tools are different from the results shown in the Low Hanging list?

In other words...

Why does the Low Hanging list show this:
- 'Traffic' = 862
- 'Competing Pages' = 5
and the WA Keyword Tool + Jaaxy show this:
'Traffic' = 11
'Competition' = 29

Thank you to anyone who can help!
Reply
Triblu Premium
The following tutorial may offer you the help you seek:
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islantresj Premium
Thank you Triblu! Boomergp08's tutorial was so helpful!
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Triblu Premium
Yeeeah ... glad to learn that you found what you needed.
Thank YOU for letting me know!
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islantresj Premium
...Thanks again Trish!
(Still curious why the values given in Kyle's Low Hanging Fruit list is different than the keyword search results (using the WA & Jaaxy Tools), so have to check into that further... but now I can't find the Diamond Traffic Low Hanging list I saw about 4 days ago :( Oh well, hoping it'll all come together some how or other.
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pinkymumu Premium
thanks a lot! What is the meaning of article power?
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Triblu Premium
Hey Pinkymumu,

This question was answered by Bruce (aka bmark) under the following question posted earlier this year: Hope this helps you.
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pinkymumu Premium
Thanks
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Redders Premium
Cheers Dom. Brilliant stuff and just at the right time for me
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Redders Premium
Hi all. I am on course 1, lesson 9 and I need info on how to interpret the numbers on the WA keyword search tool (not Jaaxy thanks, I've seen that video)

Can anyone point me in the right direction please? Cheers
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feigner Premium
Hi - the best advice i can give you is :
At the start don't worry about the number of searches or the other numbers - look for keywords that have low competition (qsr) don't go for one which have 0 but target below 30.
Why is this - well you will not get much organic traffivc for about 6 months - if you do it will be due to the fact that your site is taking off. But don't rely on this, instead concentrate on having a plan on what your site will look like in 6 moths and aim for it, target people on forums and social media and get responses, show google that your site is worth ranking.
So go for the low qsr keywords, look at the traffic but don't rely on getting anywhere near thisat te start.
Goodl luck with your online journey
Phil
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nathaniell Premium
Dom has a great training on using the keyword tool:
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Redders Premium
Hi Phil, thanks for the input, much appreciated. What about the traffic and searches numbers - what do I need to look out for there please?
Good luck to you as well mate
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SMoore2 Premium
That was great info about keeping trffic and growing it by providing services and information I never got that by working with Jaaxy. Kudos to u!!!
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ThomasTay Premium
Good advice and tips. I learned something about the DIGG today.
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judLie Premium
Thanks for this. Further clarification on how to use keywords helps me understand this tool a bit more.
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Berend Premium
What period of time does the historical keyword search cover? Per day/ per month/ per year? What is the measurement of time?
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jmartens777 Premium
I think if you're talking about the Keyword tool, the amount of searches has to deal with the amount searched in a month.
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Berend Premium
Thank you. I was indeed looking for the 'time unit' of measurement and so it would seem that the figures are 'per month'. Much appreciated!
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emperorreal Premium
thanks a lot, this helps
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Mary31 Premium
After much searching, this was very helpful. Thank you!
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Rebeccahh Premium
The keyword is essential to use smart. Thanks for your detailed experience sharing. I want to ask a further question if the searches are very high to above 10,000 or even 20,000, but the QSR is very lower than 50, is it still good to us? I just meet some of these keywords, I am not sure about the higher searches number.

Thanks a lot.
Rebecca
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lbceug79 Premium
Yes the lower the QSR (competition) the better traffic you get. i am not sure about the keywords hit being higher at that much of a hit, but QSR the lesser the better.
Hope that answers your question.

Cheers,
Eugene
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Rebeccahh Premium
thanks so much for your reply. It's helpful. I just can't find where my questions located for it was included in the reply to another member, so I can't reply timely.

Best,
Rebecca
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DrChristine Premium
Thank you. I found this very helpful. This is all so new to me. I want to do whatever I can to be successful in the project. I am so happy I found this community, I believe WA and the members support will help. Again thank you for contributing.
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Ndimofor1 Premium
Thank you very much DomW.
You were of great help!
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Chazz501 Premium
Hey Dom. ....can you explain what the "article power"and "ppc" power mean in a little more detail? ? Are we looking for a high number...or low one??

I am trying to get a handle on how exactly I want to structure my site. We have a BBQ page on Facebook with 800 followers...and 89 5star reviews. We use a BBQ SMOKER and all our food is our own recipes...so our site will be on BBQ...but there are alot of keywords that deal with BARBECUE as a keyword...QSR=400

I have an. Idea..... ...but when I look at a certain keyword I get a QSR=2...and traffic and searches <10...??? ...probably not a good keyword??
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DomW Premium
I wouldn't pay too much attention to those metrics, but article power and ppc power basically refer to how easy it would be to rank an article for that (higher number is better) or how easy paid traffic is. However, this was back when article marketing directories were useful, so I don't pay attention to the scores now.

You should go for how to articles, "best" articles, and review articles, for example "best bbq under $200" or something like that.
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Chazz501 Premium
Thanks for the response. I appreciate it. (By the way...I signed up for premium. ..all because of you...:)...

You're the best!

Teddy
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Eagles24 Premium
What does the competition number for keyword mean?
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DomW Premium
The number of other sites using the same keyword
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Eagles24 Premium
Thanks, appreciate that
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DeeHesa Premium
Really informative Dom. Thanks it filled in a few gaps in my learning.

Dave
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JairoJ Premium
DomW,
I am curious as to why you received 71,565 Searches for "making money" and when I tried the same "making money" keyword only received 3,794 Searches. It is hard to believe that since the time that you posted this tutorial the search for "making money" has dropped by 65,000K searches. How reliable is the WA keyword search tool compared to Google's KeywordPlanner?
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feigner Premium
jairo - isn't this how times have changed?
people now search differently and it highlights the fact that what you targetted in 2012 is not as highly searched as now.
you will need to keep working on your site and updating your information.
check the keyword tool against others - it doesn't differ that much.
just remember that your keyword searches are just a guideline not absolute, the absolute numbers may be above or below this.
good luck with your searches
phil
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mickeyb123 Premium
I wanted to come and take a 'refresher' course and this one is great!

Mickeyb
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Nancymarie Premium
Thank you SO much for this training. It has helped me a lot to use the WA keyword tool most effectively. And that last tip put me at ease. Wishing you much success!!!
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DSwat Premium
OK Thanks Suzette!
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DSwat Premium
I am a premium member, but I don't have the "premium services" section on my left-hand panel or the "recommended training" section either.
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SuzetteH Premium
You still have all the premium services Deb. You won't see those on the left panel. If your comparing what your screen looks like to what you see in Kyle's Training, they won't be the same. I thought the same thing when I started.

You are able to go on with the training and you will see that as you go along in the training. I have never seen "recommended training" and I have been here almost two years.

You have anymore questions or concerns let me know :)
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SuzetteH Premium
Dom's training was done in 2012, the platform has changed since then :)
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Hbelew Premium
thank you so much it helped me a lot
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MrsHndsmpnts Premium
THANK YOU! Totally answered my questions about QSR!
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danmoz1 Premium
Really enjoyed reading this post. It has been very helpful.
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Sachindra Premium
Useful training on WA keyword research
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JohnA78 Premium
Hi Dom, thanks for doing this. It's very helpful.
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John1965 Premium
Thank you for this info.
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BelieveItYes Premium
Hey Dom I have a question about ranking

Many of my posts are ranked #1 on google and yet, don't get the estimated traffic... far from it. Do you know why there is such a big difference between jaaxy/wa keyword research tool and my actual traffic for those particular keywords?

I have verified my ranking with jaaxy site rank tool and in incognito mode as well

I'm just a bit confused as to why, being #1 for many keywords that have sometimes over 1000 of traffic a month, I only get 89 visitors or so

Thanks for the help! =)
Cheers
sarah
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DomW Premium
Keyword volume is an average and it changes, it could be possible that this keyword isn't as popular as it was before. It could also be that your click-through rate is not very high.

Go into Google Webmaster Tools or Google Analytics and you should be able to see how many impressions you are getting for those keywords, and how many people from those are clicking through to your site.
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BelieveItYes Premium
ok thanks a lot!
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DezLock Premium
For the "search" and "traffic" on the keywords search, what does the <10 mean?
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Juneyo Premium
It means the people that are searching for the keywords and traffic for it is less than 10. I suggest you find another keyword.
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DezLock Premium
Thank you.
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Juneyo Premium
You're welcome =)
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JessieQu Premium
I've noticed that this Keyword tool can only work for English. What about another language? Does anyone have recommendations and suggestions?
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TonyMonzon Premium
hi JessieQu,
I speak Spanish and when I write my blog posts I use Google Translator to write my posts. Google Translator may have your language, give it a try. Hope this helps.
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JessieQu Premium
Google translate has a horrible accuracy rate. I used to do professional translation. Amongst the top free translating sites, Bing probably has the best translation and that accuracy is probably around 60% for large text. I'm looking to see if I can find a way to get keywords for my niche in Chinese since I'm going to be writing my site in Chinese as well.
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TonyMonzon Premium
hi JessieQu,
I didn't know about the accuracy rate. I guess I will be giving BING a try. Although Google translator has been working great for me.
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JessieQu Premium
It depends on what you use it for and what accuracy rate you expect. For simple blogging that doesn't have too much extravagant terms or field specific terminologies, they work great. That being said, I used to translate legal documents, language textbooks, business contracts, and other very complicated things, so they were not up to the task. And since I do write in Chinese, there is no need to use a translator program. Just trying to figure out where to find keywords to make it populate on google, bing, and yahoo. :) thanks for the idea though
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TonyMonzon Premium
No problem, at least I learned something about Google and BING translator tool. ;0)
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AAli Premium
what language do you speak?
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AAli Premium
Hey Tony, Google Translate does not always translate in the correct context. Remember, language words are based on the context of the conversation. I live in a Spanish speaking country and I am always reminded by the locals that some of the words chosen by Google Translate are not always accurate.
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feigner Premium
thanks for the tutorial- have you tried the keyword tool now?
the view results returns a qsr - how is thi used inrelation to the keywords?
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Labman Premium
QSR stands for quoted search results and is a measure of competition. Use a rule of thumb 300 or more search volume, 300 or less QSR.
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feigner Premium
many thanks craig. Is the internal search tool becoming more like jaaxy?
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Labman Premium
They are based on similar search algorithms. Results vary a bit but are mostly consistent with each other. Jaaxy looks at Google, Bing and Yahoo where WA tool only looks at Google.
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Jeep0518 Premium
awesome tutorial on this! It now seems a lot more clearer to me! Now the hard part. making good content!
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Roamantic Premium
How to interpret the Article Power: the bigger the number, the better the keyword?
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ElieChahine Premium
Yeah that is one of the factors that you should be looking at. Check "How to Use the WA Keyword Tool" training by boomergp08.
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Kharizma Premium
This training has been very informative. I found a phrase/keyword which has 3000 searches 526 traffic and 8.5 article power 7.1 ppc power and 202 results... would you say this is a good keyword? i Also found one for similar with about 700 searches 180 traffic and 100 results... am I on the right track to say these are good ones...? its not like they have tonnes of results. Just want to make sure I am not missing something?
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SuzetteH Premium
For Low Hanging Fruit keywords, I look for: 1. Below 100 but above 50 searches (results which is your competition) 2. Article power 8 or above 3. At least 50 traffic.
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Kharizma Premium
Oh ok so the above is that any good? Can we change keywords down the track if its not going well?
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Kassy Premium
Thanks for this interesting & informative lesson. I didn't realize that keywords are so important. I've got a lot of 'digging' to do, I need to start from scratch, to find the right niche for me first I think.
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DigitalD Premium
Very nice article and thanks for taking your time to make this. Very informative.
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Azurite Premium
Thanks Dom. This really explains how to use the Keyword Tool. But I am still unsure what level of "searches" I should be aiming for in order to nail a niche with good potential. Say I just did this example search. The search number is only 435 but competition indicates 284 pages. Will this be a good enough niche for a beginner?

I have also tried one topic of great interest and both search and traffic showed "<10". If that's the case, should I completely forget about that keyword?

Thank you so much!
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KatieMac Premium
azurite have a look at this it might help you more.
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Azurite Premium
thank you so much!
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Eric1975 Premium
Great Tutorial!
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tommyf8 Premium
Thanks for this very helpful tutorial!
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LandyYeap Premium
awesome sharing! thank you very much!
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SalMB Premium
Great post Dom. Learned a lot of useful information. Thanks bud

Sal
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Abs225 Premium
Thanks so much for this training. I was getting confused what the numbers mean and how useful they are. Another knowledge gained on how to use the keyword search tool. :-)
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Mck16 Premium
Thank you for a better understanding.
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looweess Premium
Thank you for this information. it really is very helpful for a beginner like myself.
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Pdb5678 Premium
Thanks for sharing - very helpful.
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shirian Premium
DomW, Your tutorial is absolutely great.It is really Informative and helpful.Thank you very much for helping us. Good luck
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JayLuzs Premium
Some great info Dom, thanks!
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Zailinah Premium
I wanted to build content for my website and then I realized that it's aimless if I don't have keywords. I just signed up as Premium member and thought I needed to sign up for Jaaxy too. Then I found your explanation on how to do WA keyword research properly, Dom. Succinct explanation that gives me an aim in my content. Thank you!
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TomJacobs Premium
Thank you Dom ~ simple clear & easy ~ thank you for sharing!
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sure2win Premium
Thank you, Dom W. Great tutorial - very helpful.
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hdford12 Premium
thanks for the great advice here.
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JessieGutz91 Premium
Thanks very much for this tutorial. Very helpful!
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Alisa1 Premium
Thanks so much Dom - still trying to get my head around keywords and you cleared that up a lot! Cheers
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RonFreeday Premium
Hi.Thank you for this tutorial useful for me. You told me: "If you want to look at other things, the strength of your competition for example, you can consider "article power" as a second determiner. Generally, if the article power is lower than say 8.0, you might find it tricky to rank." - I have a question : Do I understand that the indications under "article power" is good for me if they are higher than 8.0. I'm asking because I want to understand it, and I do not know English very well yet :)
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Jessamine Premium
Thanks this has been very helpful
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Je88 Premium
Hi friends out there.many a times we read tutorials pertaining to questions we got.But if you take the patiencr to run thr comments in this example you checked whatd the questions and what Dom replies ,hey you found your answer!and learn so much more!Moral?Patience my friend.
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DaveSw Premium
Exactly, it pays to look through the comments, because there are different perspectives, and often more answers, some being better than others....Good point!
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WouterdeHaas Premium
Nice tutorial, very comprehensive. Thanks!
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RobinTheresa Premium
So you would like to know if because this key word shows on page 43 of this search is it a good key word to use. Or does that show it is a weak key word. I do not think that it matters. Only how often the key word is searched for and how many other pages you need to compete with for this key word. And then the Article power number and the PPC Power number indicated the strength of the websites that contain that key word. So what he is say in this article is that because of the training we are receiving here we have the ability to get the key word ranked at page 1. The number of searches tell us if there is interest in that key word. If there is a lot of interest in that key word and it will bring them to our site it will be our content that will keep them there. Does this help. You have actually helped me here because I had to really stop and think 1 about what you really wanted to know and 2 what this information was really telling me. So thank you for asking this question. Robin
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Je88 Premium
Hi Robin.exactly.I mean how to use the above info for our advantage?or shall I rephrase my question?what type of statistics will cause you to discard your targeted keyword?I mean the WA keyword tool that we are using.Thanks in advance.
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RobinTheresa Premium
Sorry I could not get back to you earlier than this. Today was a Birthday party at my house and I had family over. It was a really nice day.
In answer to your question if the key word meets the parameters mentioned in the article then it is a good key word to try. But that alone will not make your article rank. More is going to be taught to us about getting our article to rank. All of that in addition to the parameters mentioned help to rank our page. Good content, writing content on a regular basis, and content helpful to our user all play a part in getting a web page to rank. So I guess what I am trying to say is there is no way to know for sure how a key word is ranked. Part of it is seeing how many people are interested in that key word and your content. Another part is making sure that your article description that shows in the search results is attractive enough to make a visitor click on it and visit your page. That is part of the set up of our website and is going to be taught in a lesson. There are more articles in the classroom that talk about keywords and SEO that you can read.
Start at the main WA page by clicking on the "Activity Dashboard"
Then Click on class room. Then in the box at the top it says "need help ? Ask your question here" This will bring up a list of all the articles or blogs that contain the "keyword"
You can also post a question by scrolling down to the bottom of the page typing in your question and hitting the submit button. This will post the question to the community and someone will answer it.

I think for now that we should go on with the lessons and this is going to be clearer to us as we move along. There is a lot of information to absorb and it is going to click for us soon. There is also an article about "Low Hanging Fruit" that Kyle authored and I know that he has another training in addition to the training in the bootcamp where he talks more about key words.

Looking at the search results that come up around that key word could give you some insight also. Mostly by seeing what the sites are and if they appear to be quality sites. If the content is not good for those sights and you write better content then you will have a good chance of a good ranking. But you can over analyze and then move into a paralysis by over analyzing, and it is better to just do your best to follow the numbers in the article and just write. The more you write the better you will get at choosing keywords. Some of this is going to come with just the experience of doing it.

Thank you for writing back to me and I hope that I have been some help to you. I will look for you in the bootcamp discussion forums. Best wisher. Robin.
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Je88 Premium
Hi Robin.A BIG thanks to you.you really make a great effort to help me.Deeply appreciated.I am following you for sure.you are truly sincerest member that I came across.Respectable.
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RobinTheresa Premium
Thank you. I am very glad I was able to help.
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Je88 Premium
Hi.just wanna ask.just focus on search results but page number never mind?in your above example shows page 43.what's the chance in this case to rank your keyword in page 1or2?confused .
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Labman Premium
There are 10 results per page so page 43 should have 430 results for this key term (Actually 412). The number is somewhat high. Try to stay under 400 maximum and 200 is better. This is a measure of the number of sites that you will compete with for the term.

You only need to beat the ones on the first page not all of them. If you have authority for the site you are creating, and follow the techniques taught here, your site will pop to the top quite readily.
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Je88 Premium
Hi labman.So can I say whatever page numbet is OK So long the searches is under 400?even search result is under 10?please be patience with me as I just want to sort this keyword stuff out.
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Labman Premium
In the WA tool, the number of pages tells you what the competition is. If the competition is under 10 then you should rank almost immediately.
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DebSa Premium
Thanks Dom! You really simplified this tool.
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dillbizz Premium
Thanks for this training
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zamros Premium
Thanks DomW for this useful training.
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Walent Premium
Thank you very much Dom, this really helps.
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Rosita Premium
Thank you DomW. Excellent training.
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SStarrs Premium
Hi Don . Thanks for the training .
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DVitanza Premium
Thanks for the tutorial on how to use. I am curious if the search terms I am looking at are showing a <10 search result and <10 traffic result if that is what I should be using. I understand the higher the search etc, then there is too much competition. I just wanted to be sure that I am understanding the video from Kyle along with this lesson in application form. Thanks!
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Jonicas Premium
Hello,

Any keyword results that show up as <10 should not be used, discard them.

General rule of thumb is Competition below 300, the lower the better and traffic over 50 (monthly)
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DVitanza Premium
Thank you for your help.
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Labman Premium
Jaaxy does use an algorithm that averages over the year. It is possible that a newly training term might not show accurate results. Jaaxy results do tend to be a bit on the low side.
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Emunot Premium
Thanks Dom, nice training let me go and apply
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kelpin Premium
Thanks Dom, now I understand :-)
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EricBarrett Premium
Thanks Dom great tutorial - thank you.
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Aprilsxtn Premium
That cleared up a lot of stuff for me! Thanks!
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jonesyj Premium
That was awesome and it helped to better understand the Keyword Search. Thanks!
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PhoenixFlame Premium
This was a most fascinating read, thanks DomW for writing it. :) To be honest, I found out I enjoy writing about content than focusing my attention on keywords. But, my question to you is: for each Post and Page we come up with on our website, is it best to place 3 keywords that are described in our content? For example, I used the following keywords within my Domain Supermarket Article Page about NameCheap.com namecheap, domain name, whois guard.

Thanking you,
~Angel
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DomW Premium
Keywords are just words. Technically everything you put on the page is a keyword. If you are writing an article about namecheap, it's only natural that something like whoisguard and domain name would appear in the article. In fact, you SHOULD put them in, because it'd weird to talk about namecheap without mentioning the other stuff no?

The thing is though, in order to rank for a keyword, you'll want to have it as part of the title and URL, which isn't possible to do with multiple keywords (except in some instances).

Let's face it, you're never going to rank for 'Whois guard' unless the article is purely focusing on this keyword, and even then it would be tough.
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ctservices Premium
Really helpful thanks Dom. When researching keywords are you looking for words for your site name to rank your site. Or do you get new keywords for each post or a page you make on your site. Or maybe both
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DomW Premium
Site name isn't a big ranking factor these days, I always choose a brandable name instead. Besides, no point trying to rank a site just for 1 keyword. I find as many as I can and write posts around them.
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ctservices Premium
Thanks Dom that is really helpful. :) It is too easy to overthink so many of the se things
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DavidJ6 Premium
Hi Dom The key word I am looking at the moment shows 1078 searches 184 clicks and 61 competition but if you open the google front page it shows 9440000 results. What does this mean for my ability to get ranked
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DomW Premium
google front page doesn't give accurate results, you have to go to the final page, which is why we have keyword tools.

61 competition means there are 61 sites in the whole of google using that exact phrase, which is pretty good
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DavidJ6 Premium
Thanks Dom
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DavidJ6 Premium
Really helpful thanks DomW
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Cali Premium
Thanks for the input.
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hbomb1 Premium
great simple newbie friendly info.
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Jayne62 Premium
very helpful, thanks.
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Kipps Premium
Great Training, indded. Thank you so much while I am hyper focused on keyword right now as a newbie.
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cuppatea Premium
Thank you so much, this has been very helpful
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john1812 Premium
Thanks for this great tutorial - I was confused by the first page/last page results on Google, but this sorted it our for me
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FamilyAffair Premium
Thank you for the info. Very helpful.
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KerrieW Premium
Thanks Dom for writing a clear explanation - the summary at the end was also helpful.
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Adeng Premium
Thank you for the clearly detailed training Dom:)
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grandote Premium
Appreciate your into., I've read it before, but this "old mind" needed the refresher course. Have a great day, Mike
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asb3amos Premium
This is great information! Thank you for taking the time to educate those of us new to WA.
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CShepherd Premium
Thanks for the tutorial, Don. I find this fascinating.
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Nicolaz Premium
Hi Don, thanks for the tutorial - answered my questions!
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ROiiiY Premium
great tutorial Don. Exactly what i needed to know. cheers!
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Seb1 Premium
hey why is it that I don't get the same amount of "other sites"? for exemple "making money" gave me 412 results..and you got 43 900 000!
I notice that mine is google.ca tho is that why and how can I go around that?
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DomW Premium
well we don't really care how many "other sites" there are, all that matters is how many exact match there are, which in your case is 412.
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Seb1 Premium
i don't understand..you got 43 900 000 results and I got 412 results..doing the same thing..when you got 43 900 000, that was not "exact matches"??
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NemiraB Premium
Great explanation, thank you.
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What is the difference in between using the WA keyword tool or the ones from google or even jaaxy?
is there any advantage?
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pribs Premium
The WA keyword tool will get the job done, but it's more basic and doesn't provide as much insight and data points concerning competition and search volume. Google's Keyword Planner is a tool that I use regardless of whether I'm using my Jaaxy Enterprise subscription or WA's basic keyword tool - it's just a good way to double-check and validate the data (no keyword tool is 100% accurate, so Google's Keyword Planner is used as my double-check on search volume). The main difference between a membership with Jaaxy and the basic keyword tool is that you'll get a lot more data and insight. It's not necessary to get started, but I'd recommend at least taking them up on their initial free searches (you get a limited amount) and using them wisely. I hope that helps!
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DomW Premium
Pro tip
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theman6007 Premium
This is the classroom that I need, I don't know why I took so long.Information Overload can give birth to procrastination
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Antuk Premium
Many thanks for putting this together. Very useful.
One question I have that someone may have the answer for.
Taking the keyword "free running"
1. Typing this into the keyword tool and clicking on the competition tab takes you to google and shows less than 300 (dont have exact number but try it)
2. Opening google and typing Free Running in the search reveals "About 276,000,000 results (0.43 seconds"

Not really sure why this is the case. Would be really grateful if anyone could explain.

Many thanks all
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DomW Premium
Because you're not supposed to go to the first page, Google doesn't give the exact number there
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KingRa13 Premium
Thanks Dom, this is great information and so very helpful. Awesome job!
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Indi-Em Premium
Excellent training Dom. I learned a lot. Very helpful.
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ronbladews Premium
Thank you Dom, definitely helpful
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ShannonLJ Premium
thanks Dom - great info
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ShirleyWoon Premium
Hmmm...Looks like I'll have to come back to digest this later. Definitely not up to speed yet. But thank you DomW, my vocabulary's increasing, not knowledge though.
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SKretsch Premium
Thanks Dom. good last point there. To be truly successful, one needs to use good keywords AND provide a quality experience for the reader so that they stay longer and come back.
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Toe-Knee Premium
Great stuff here Dom, thanks.
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EmmaHolt Premium
Hi, could someone help? I am going into view results in competition column in keyword tool and am finding that google isn't bringing me up the search result data at the very top of the page...does anyone know how I can get this back please ??hope this make sense I'm quite new to this ...would appreciate some feedback advice :-) thanks
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Kevin707 Premium
I'm still quite new myself. but my experience with keyword tools has been to use a few. I like the one on WA as well as the google keyword planner, and SOMETIMES i use keyword spy.. but That one kinda sux compared to the WA and Google's
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EmmaHolt Premium
Thanks I will take a look.. Thanks for reply
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AllynBeekman Premium
So you are using WA's keyword tool and when you click on the competition link, you should see the Google header, then the line of keywords, and under that the competition stats. For example, one of my keywords shows "Page 2 of 183 results (0.75 seconds)". That tells me that there are 183 sites using this keyword.

You aren't seeing a similar line?
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EmmaHolt Premium
Hi thanks for reply ..no I'm not getting this up on google it just shows the web pages to go into doesn't show any keyword information at the top.. Is there a way of changing this do you know? thank you
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AllynBeekman Premium
I've not seen that before - unless you aren't showing the "Web" results.

When you click on competition, there should be a set of links at the top that include "Web", "Shopping", etc. Check to see that the "Web" link is underlined. If not, click on it.
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lmccoy17 Premium
DomW, Great cheat sheet. I saved it to my favorites.
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rocknrolldr Premium
Good read. I got it. I was playing around with the tool and searched for an article on an explanation and found it. Thanks Don.
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Starrlett Premium
Thank you! I have started to use this again as I'm trying to cut back on spending and need a free alternative to Jaxxy.
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ednew Premium
How important is it to have your key word in your domain or web title. will having key words in your landing page or article content work?
then using other key words for different articles??
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AllynBeekman Premium
Your keyword does not have to be in your domain name. The general consensus in other discussions is that you want your domain name to be related to your niche but also to be relatively short and something someone can remember.

Kyle teaching is that as you develop content for your website, you'll find an appropriate keyword for each post. The post's keyword will be included in the title and within the first paragraph (actually, it's best to get it in the first 140 characters of the post). That's all that is necessary.
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RobertB1 Premium
I'm still not clear about the article power and ppc power. Are you wanting to get closer to 10 or closer to 0?
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Labman Premium
higher is better. Closer to 10
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steveo5770 Premium
Don't worry about them. Searches and competition are all you really need to pay attention to.
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Deedle Premium
Hey thanks for this easy to follow overview of Keyword Search Tool!
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ltampke Premium
Your tutorial really helped me with the "WA" keyword tool! Thank you very much!
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ltampke Premium
Bare w/ me, my understanding is that: Quality content is key, but without traffic quality content is mute. Both need to be stressed in a balance that is different in different niches. Too much of one or the other throws your site off balance. Maybe it's better explained this way... some pages need to be bound to keywords than linked to pages with quality content. Kind of like fishing! Attract them with the shiny things than hook them with the pointy things...(substance). Please correct me if my understanding is flawed... I am a newbie at this.
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DomW Premium
All your pages should be quality content or it's a waste of time. Not all need to target specific keywords though.
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DavidJ6 Premium
Hi Dom what are the main requirements for quality?
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DomW Premium
there's no requirement, but you should be able to tell if something is good or terribly written, spammy, or badly organized.
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LookingUp Premium
A very helpful tutorial. Thank you.
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g13dr3 Premium
Very helpful, thanks
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kshrivas Premium
Awesome tutorial! So, I need to look for keywords with Competition less than 400 and Article power more than or equal to 8! :) Thanks for explaining it so well here!