How to Use Pinterest Analytics
Last Update: February 06, 2016
If you don't understand the terminology on your Pinterest Analytics dashboard, here is a brief explanation of the terms. Those who already know what they mean can skip to the next page.
- Impressions: the number of times a pin has appeared in feeds and search
- Repins: the number of times someone has clicked the “pin it” button on your pin to add it to another board
- Clicks: how many times a pin has been clicked on, taking the user onto the website that was linked to from the pin
- Audience: consists of people who follow your boards or have interacted with your pins