How to Use Instagram Stories for Business
It's now easier than ever for entrepreneurs and business managers to reach potential clients in the digitalized world. Today we will be focusing on Instagram Stories as a digital marketing channel. Ecommerce store owners and bloggers can't wait to get leads. Reaching out to potential customers is key to your success.
You should also promote your business through multiple channels. Your store will perform better if your promotions are effective.
Let's get started.
Instagram Stories for Ecommerce
Instagram Stories have a vast reach. Stories appear at the top of Instagram users' feeds. This means that your Stories will appear first when users log in to Instagram. You have prime promotion real estate!
Each Story runs for only fifteen seconds and disappears after 24hrs. You can create stories via the Instagram app or upload them directly from your camera roll.
Instagram Stories is a fantastic feature that both brands and store owners can use for promoting their products. You can describe an Instagram Story as a collection of photos or videos.
Instagram Stories is a great way to express yourself. You can make doodles or add text to your photos and videos. Instagram Stories are also great because people can use them as a temporary feature.
You can use it as a way to highlight the fear or to miss out (FOMO) to motivate potential customers. You can also create mystery to make potential customers curious about your brand.