PAGE 1 – Why I Prefer Facebook Groups Over Pages

PAGE 2 – Finding & Managing Facebook Groups

PAGE 3 – Best Way to Promote in Groups

PAGE 4 – Second Best Way to Promote in Groups

PAGE 5 – Third and Easiest Way to Promote in Groups


When I started doing social media marketing with Facebook I wanted to know how to use Facebook to promote my business. At first I thought of doing a Facebook Page for my website business, but frankly I did not see the benefit in creating one. I did not see how it would help in getting quick leads.

Between the set up and the posting of content and links, if you do not have a huge following, no one in your target audience is going to see it. I always get people asking me to “Like” their Facebook page. Likes do not convert into sales! And when you look at many of these pages there is hardly any interactions.

I needed to find a better and quicker way to get results. I then remembered what helped me a lot on Google+ (Communities), so I went searching for the Facebook equivalent. That is when I discovered Facebook Groups. Interesting, but would it give quicker results? So like most things I dove in and tried it.

FINDING FACEBOOK GROUPS

To find Facebook Groups in your niche you want to use the Search Bar in the upper left corner of the screen. As you can see in the image above I started to do my search for people into Natural Health & Wellness. I started by typing “Natural Health” and got 3 groups. I am not interested in pages or websites, so I continue my search by adding the symbol “&” which then gives me other results.

As you can see in the image above, I still have 2 of the 3 groups from the top image, but now another group has been added to the list. You will want to continue searching for groups that would be great for sharing your website links. Make sure to click on the groups that interest you and read their posting rules.

When viewing the groups you are thinking of joining, you may see them say either “Public” “Closed” or “Secret” Group. If you are wondering what that is, here is a quick explanation.

  • PUBLIC = Anyone can join or be added / invited by a member
  • CLOSED = Anyone can ask to join or be added / invited by a member
  • SECRET = New members must be added / invited by a member
NEXT UP = Finding More & Managing Facebook Groups


Join the Discussion
Write something…
Recent messages
SuzetteH Premium
You have shown us three ways to posts in groups. You mentioned that with the first way of posting, you posted the same post for three days in three different groups.

So does this mean that this same post is getting posted a total of nine times within a three day span?
Reply
boomergp08 Premium
No. I only posted it 3 times and within 3 different groups, once per day.

Posted in group A once on Tuesday
Posted in group B once on Wednesday
Posted in group C once on Thursday
Reply
SuzetteH Premium
Thank you. Glad I asked :)
Reply
boomergp08 Premium
You are welcome.
Reply
TommyK Premium
Robert, this is excellent training and as you well know I was having quit a bit of difficulty with posting in Facebook.

After you helped me understand that there were way to many links in my WA review, I went back and removed over half of them. I then also waited to be excepted into the groups i'd applied to join (something else that you had explained would take a few days, I was just being to impatient).

Then through following your training I was able to post my sales pitch with link into the groups.

So in a very long winded way I would like to say thank you for your help.

Many thanks
Tommy
Reply
boomergp08 Premium
You are welcome Tommy. Glad things worked out for you.
Reply
emerald860 Premium
Hi Robert! When looking for public FB groups to join, do you have a rule of thumb as to how large/small these groups are? Do you have a benchmark for too large or too small? >10K or <5K? Don't think I saw that in the training. If it was there, I must have missed it. Thanks, Alanna
Reply
boomergp08 Premium
I am members of groups of all sizes, 70 to 100,000 members.
Reply
WayneStewart Premium
I'm wondering why I haven't viewed this before now, mmmm. Guess my schedule keeps my mind so occupied till my day off, then I'm scrambling to make efficient use of my free time to build a business and s rat race. Lol
Thanks, Robert, for giving me some much needed ideas to actually get someone to look at what I am presenting, rather than just click a "LIKE" button. :-)
Reply
boomergp08 Premium
You are welcome. FB Groups are the best way to get what you have in front of people within your target audience. Going to them is always better than waiting for them to come to you.
Reply
SZev Premium
Great training Boomer! What do you recommend in terms of posting frequency? Is once or twice a week okay? Once per day? Even more? I realize that every FB group has different guidelines - I guess I'm asking what group members would be more comfortable with (these would be posts to new articles on my blog, not hard sales pitches). Thanks!
Reply
boomergp08 Premium
Like you state, it depends on the group guidelines. I will normally post 2 to 3 times per day but each time it is a different post with a different link. Never the same post within the same group within the same day.
Reply
SZev Premium
Thank you.
Reply
boomergp08 Premium
You are welcome.
Reply
Top