What is Podcasting?
Podcasting is the art of utilizing the internet to create audio recordings in a series of broadcasts about a topic/s or niche/s, and availing them for downloading or live listening to an interested audience.
How is Podcasting Relevant to You?
It's relevant because you want to renew your online business wings like an eagle does. This is one of the ways you scale your online business to new heights.
Podcasting for many an online content builders (read bloggers) is one of the “next level” approaches they immediately embark on when their various sites in their respective niches start gaining solid authority and high rankings on search engines.
The question is why are they doing it? Is text content consumption decreasing in favour of a listening audience? Does audio content give your fans a better feel of you in person?
You want to do it too as data showing growth of new interest in podcasting among populations is at a record high since 2012. Of course, this assumes you've not began as yet.
Did you know that you could take your site or blog a notch higher by engaging your audience in regular podcast broadcasts? Traffic could increase exponetially as more and more people are preferring audio and audio-visual content to reading text.
A Few Recent Statistics- 2019
Based on Edison and Nielsen Research companies, the following emerging data is being associated with current trends in podcasting.
- There are above 700,000 regular podcasts online to-date.
- There are over 29 million podcast episodes online currently.
- Podcast content is in over 100 different languages worldwide.
- Only 30% of the US population are unfamiliar with “podcasting” as a term.
- 51% of people in the US have already listened to at least one podcast.
- 32% of the US population are regular monthly podcast listeners.
- 19 million US citizens are avid podcast fans.
- Podcast ad revenue stands at $514 million, projected to hit $659 million by 2020.
For more mind blowing information and better tabulated presentation go to https://musicoomph.com/podcast-statistics/
Is Podcasting Complicated?
This training serves to show that podcasting is not a waste of time or value should you embark on it. In a dilemna thinking of either or not to start podcasting? On the next page, let's look at where you could start should you make that decision. It's not a complex process!
Good Job
Shannon Kamal