1. Do Keyword Research and Focus on Long Tail Keywords

By researching which keywords your audience is searching for, you can make content that connects with people and that they are more likely to share/read.

A keyword research tool lets you explore the most popular words and phrases related to any phrase 100% (such as Jaaxy.)

It will tell you how competitive (QSR) it is and provide search volume (Avg) and estimated traffic (Traffic) and estimate how easy it might be to rank (SEO). These are all labeled in Jaaxy.

You can explore the Google search bar to find related keywords. This will help you identify keywords already in high demand and could be more successful than those you came up with earlier.

Always type the title you are thinking of using into Google to look at your competition, look for Quora, Reddit, and smaller companies to compete against to help you rank sooner.