5) List your Business on Bing Places
Bing place is like Google my Business, they are similar and have the same objective. They are directed at helping users gain more relevance in the local market. The drawback here is that Bing Place is available in limited countries.
Conclusion
When it comes to optimization, we cannot think of optimizing for Bing against Google. Both platforms are very similar. The algorithms are closely related, the focus is on creating quality content for users.
As such, coming up with a strategy that generates content for both platforms is not difficult. We must target getting a good share of the market from both platforms.
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Thank you Jean for the time taken to see the training. Optimizing for Google does not stop you from optimizing for other search engines.
Like I mentioned in my introduction both search engines prioritize user friendly content and you will see that my first points and priority are centred on user-friendly content and on-page optimization.
Likewise in my conclusion, I emphasized on "not optimizing on Bing against Google", rather we should take advantage of both search engines for our business.
As marketers, we should and must strive to enjoy traffic from as many platforms as possible. As long as they are genuine, human traffic that will improve and contribute to our bottom line.
Once again, I appreciate your time taken to see the training
Ayodeji
Thank you Jean for the time taken to see the training. Optimizing for Google does not stop you from optimizing for other search engines.
Like I mentioned in my introduction both search engines prioritize user friendly content and you will see that my first points and priority are centred on user-friendly content and on-page optimization.
Likewise in my conclusion, I emphasized on "not optimizing on Bing against Google", rather we should take advantage of both search engines for our business.
As marketers, we should and must strive to enjoy traffic from as many platforms as possible. As long as they are genuine, human traffic that will improve and contribute to our bottom line.
Once again, I appreciate your time taken to see the training
Ayodeji
JeannineC
Premium
There are differences in priorities in the algorithms of Google and Bing, hundreds/thousands of tiny decisions made based on your content. User-friendly content is quite general, while the individual algorithm nuances are quite specific. Yes, I agree we want to take advantage of as many opportunities as possible, and if someone wants to make changes for Bing, go for it. I just want them to be warned that Google is not a benevolent master.
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Very true, I also found Bing webmester easy to use. I found the platform easier to navigate than that of Google. But we must take advantage of both platforms. Google has a juicy amount of traffic
Ayodeji
Very true, I also found Bing webmester easy to use. I found the platform easier to navigate than that of Google. But we must take advantage of both platforms. Google has a juicy amount of traffic
Ayodeji
