How to Make Your Content More Visually Appealing
PAGE 1 – What does Above the Fold mean & what goes there
PAGE 2 – How to create text logos for content and header
PAGE 3 – How to create bar graphs & pie charts
PAGE 4 – How to modify and enhance photo images
PAGE 5 – My modified WA Profile image…Funny
There are many factors that go into getting good rankings for your website. You have the use of keywords, the amount of content, as well as comment interaction. But one factor that is also very important is the User Experience (UX). When your website gives a great UX it will increase your SEO.
There are several ways to go about creating a good overall UX but for this training I will be focusing on the visual aspects, more to the point, imagery and colors. Though these are important, you do not want to do too much of them.
ABOVE THE FOLD
Have you heard the term "above the fold" before? Do you know what that means? When loading up a website page or post, it is the viewable area of the screen without having to scroll down. So "above the fold" is the immediate viewable area of the screen and "below the fold" would be the area of the screen after you scroll down.
When starting off your content you want either a captivating Heading Tag or an Image to be above the fold. By having either of these above the fold, it will entice your website visitor to want to scroll down and continue to either skim through or hopefully, fully read your content. And for those people who are skimmers, a captivating Heading Tag will more often stop them from skimming and make them read.
PARAGRAPHS AND HEADING TAGS
One of the worst things you can do is create big blocks of text when forming your paragraphs. Your paragraphs should be no more than 6 lines of text. When having big thick paragraphs it is an immediate turn off for your website reader and creates a poor UX.
One thing that is very good is to occasionally use either a bulleted or numbered list within your content. This will help to break up the constant view of the same formatting of the text.
Another way to break up the text is to use relevant and catchy Heading Tags. Though they do not need to be colored they should be bold and should be a Heading 3 (H3) sized tag.
To learn more about Heading Tags and how to create them as well as color them, make sure to review my training tutorials on the Basics of WordPress. Part 1 has the training on Heading Tags and here is the link.
BASICS TO WORDPRESS: PART 1
NEXT UP = Where to find and use Text Logos for your content