Now, once you have clicked Performance, you need to look at specific posts on your website. Look under the graph as shown below and click Pages.

There are now lots of ways to find the details on how your posts are doing. For example, if you click on the upside-down triangle, you can filter by Clicks, Impressions, CTR etc. Have a play around, you may be surprised what you can learn! I personally like to click on Impressions, and then check that against the number of Clicks. I then look at posts that are getting a lot of Impressions but few Clicks. Here is an example which I wasn't too happy about!

As you can see, the second post has had 515 Impressions, but only 1 click. This tells me that Google thinks it is meeting the keyword search query, but visitors are not interested in clicking it. This is the perfect post to examine and and try and improve. Please go to the next lesson.



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CCelest Premium
Thanks for the straight forward training Diane.
Carol
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DianeScorpio Premium
Thanks for your comment Carol.
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Fleeky Premium Plus
Loved it Diane!
Clear and simple!

Thank you for posting!
🥳

PS
Marked as top!
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DianeScorpio Premium
Thank you Fleeky, much appreciated.
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richardgb Premium
Thank you Diane. Very useful post
Richard
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DianeScorpio Premium
Thank you Richard, I am pleased you found it helpful.
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RDacanay Premium
Thanks for sharing this very informative post, Diane.

I'll follow the tips I got here.

All the best,

Ruth
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DianeScorpio Premium
Thank you Ruth, I hope it helps.
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RDacanay Premium
It is definitely helpful, Diane. :)
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AndyN1 Premium
Hi Diane
Thanks for this. Very on point.
btw did you recently change your profile picture.
Best regards
Andy
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DianeScorpio Premium
Hi Andy - yes, the new profile picture is from my recent wedding!
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AndyN1 Premium
I thought so. Congratulations again!
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DianeScorpio Premium
Still happily married after 3 weeks lol
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