Marketing through webinars has to do with setting up online meetings with your prospects and making your presentation without them physically being present. A lot of changes are taking place with businesses worldwide, and with the COVID-19 pandemic, even offline businesses have to go online and virtual.
Webinars have so many advantages that your business can benefit from. Report from Content Marketing Institute put it that 58% of marketers promote their products through webinars. Allen Harris adds that she gets as much as a 20% conversion rate through webinars and Branded Solopreneur says 2% to 5% of those that attend your webinars will buy a product from you.
Webinars are a strong way of marketing your product and you can imagine that the time it takes you to talk to one prospect is the same length of time it will take you to talk to a hundred prospects through your webinar. And at the end of it, there will be some people who you have convinced and who are willing to buy your product. So, webinars are such a great idea.
Webinars Can Help You Sell Your Product
Many marketers have recorded success with online webinar sales. Some of these webinars do not take place live but are automated.
Nevertheless, people are still convinced to make purchases from the webinars, not knowing if the webinars were aired live or were automated.