Getting your website or brand featured on Google Knowledge Graph can benefit your business. Becoming more visible in the search results will boost your page ranking on Google and increase your customer base. The knowledge graph shows users that your website is credible and has valuable content.
People prefer to purchase products and services from a website with social proof. And if you offer solutions to people’s problems, you’ll get a higher page ranking and higher traffic from Google.
Optimizing your site for the knowledge graph will improve your rankings in Google. Because Google can understand your content, your site will appear in relevant search results. This will help your content match the intent of your ideal user and increase the chance of it being listed on Google Knowledge Graph. You’ll see a 300% increase or more in traffic by following the tips above!
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Getting Your Site Featured on Google Knowledge Graph
Here’s how you can get your site featured on the knowledge graph:
- Include a Table of Content in Your Post
- Keep Headings Relevant
- Build Your Authority Online
- Include Schema Markup
- Build Your Brand
- Target Long-Tail Keywords
- Add More Bullet Points in Your Content
- Use LSI Keywords