Facebook has more than 2 billion active users and it has a global network that stretch all over the world, it is one of the leading platforms you can use to get in touch with your potential business customers and subscribers. It is very much easier now to leverage on facebook platform than making use of other old and outdated channels of advertisement.

These days, people do spend a lot of time on facebook and at times come across ads and click on the ones they find useful or of great interest.

For example in the United States, an adult spends averagely 40 minutes on facebook daily, this means that it will be really worth it if one can dedicate time, effort and resources to get in touch with customers that are interested in your brand and what you promote.

This tutorial will explain better the strategies you can make use of to increase your chances of getting more customers using facebook ads.

Build Smooth Relationships.

You must be well versed in building a good relationship with your potential clients before you can connect and link with them strongly. You shouldn’t be just concerned about selling your products, you should also be thinking in the right direction about building trust and having a smooth mutual relationship with your potential clients. A lot of facebook ads centre majorly on promoting products and selling, you can at times create a non promotional ads or post to initiate a discussion with your potential customers.