In this training we’ll take a quick ride through the history of Google. We’ll also take a look at some of the most famous Google updates. We’ll do this to demonstrate that the best way to be esteemed by Google is writing quality content for your website. Here is what will be covered in this training (the points listed below are links and you could click on them if you want to go directly to that topic):
Background to Google’s rise: Yahoo! and Excite (Page 2).
The Google boys: Larry Page and Sergey Brin (Page 3).
Google’s beginnings: Search engine development (Page 4).
Google’s updates: Google continues to improve its algorithm (Page 5).
Search engines are a good way to drive people to your site. You could easily build a business with them as your sole stream of traffic. This is called organic traffic.
In the search engines realm, due to the fact that Google is far ahead from its competitors, we’ll focus only on it in this training. Presently there are no signs of this changing soon. Instead, Google is leading further on each day. Take for example the prevailing position it has in searches done using mobile devices.
Sometimes things that are difficult for us to understand or assimilate may be easily comprehended and accepted if we change our perspective.
The term SEO (Search Engine Optimization) may sound frightening as you start out as an affiliate marketer. And we highly encourage you to put aside all your fears and continually increase your knowledge in this area. But, if you want to have a healthy relationship with Google, content always comes first. Putting yourself in Google’s shoes could simplify your dealings with search engines.
You have surely heard the expression “Content is King”. By the way, do you know who said that? Before you reach the end of this training you’ll have discovered who did.
To understand the importance of content, we could start by getting to know Google a bit more. The sole history of Google and the pathway it took to rise to its current position is key.
They started the race in the search engine segment trying to deliver results ranking the best content on the top. And this made users place Google on the top. During these past years they have continuously payed attention to content and it has established them on position number 1. What do you think they will continue to do in the future?
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WOW - you always do the most interesting trainings! ;-)
Thank you for the history about Google. I remember those early years - I didn't like Google at all and never used them. I preferred http://www.Mamma.com or http://www.AllTheWeb.com. Mamma's slogan was "The Mother of all search engines", but today they are only about coupons, it looks like. It also looks like AllTheWeb has been taken over by Yahoo.
I remember that I got a free sewing pattern from http://TuCows.com, which was a winner. But today, TuCows is a very different website than what it used to be.
And I loved your comics too - you are very creative! Although I sincerely hope you are wrong with your prediction to which extent Google will invade our privacy!
Much enjoyed - thank you, Henry!
Sharlee (Chocolate IceCream)
Thank you very much! That’s very kind of you! I greatly appreciate your comment and value very much your encouragement. :)
I didn’t know about those sites. Thank you very much for that background concerning those popular sites at the time of Google’s rise. I will check them up to get a bit more acquainted with them. I could even briefly state them here as existent during that initial stage of search engines (as were Excite and Yahoo!)
I’ve always found it interesting to learn a bit about the origins of things that after time and lots of effort have become extremely popular. I like to get acquainted with what challenges they encountered in their first stages and how they overcame.
Thank you very much for your complement concerning the comic. :) I hope the idea of running a comic simultaneously and just partially related to the content doesn’t distract readers. I’d like to hear about your impression. And as you hope concerning Google’s future, I also hope too! :) :) :)
Regarding the comic... No, I didn't find it distracting at all. In fact, I actually found it refreshing. ;-)
It broke the huge chunks of text (not only written but also the factualness of it) and made it seem more "digestible".
I couldn't help but smile every time I read the little comic strip, but then your first sentence below it recaptivated my attention and I read on seamlessly.
It worked very well in my humble opinion, I loved it, Henry! Well done! ;-)
Sharlee (Chocolate IceCream)
Thank you so much for your feedback concerning the comic in the middle of the training. I’m just getting used to the idea and am grateful you took your time to give me your honest impression.
I haven’t seen others doing it in blogs or trainings and it’s natural to have a bit of concern if it really works. My intention was exactly what you have expressed, so I’ll continue to test this concept.
Thank you very much for being so kind. I greatly appreciate your friendship. I owe you so much! Keep well! :) :) :)
I didn't know all this.. I can understand Google more now.
Thank you... Ya, lol... I love your cartoons!!
Monica
Thank you very much! You’re very nice. :) I had been interested in Google’s background and started doing a bit of research for personal purposes. But once I had gone into it, I realized that my approach to writing posts and finding keywords slightly changed. So I thought “Hey, this might be good to share with the community.” :)
Keep well! I’m always delighted to hear from you. All the best! :)
Congratulations Henry-ll
