Great Pinterest Titles and Descriptions
The Importance of a Pin Title is equal to the Importance of the headline of your articles on your websites. They need to catch the attention of your target audience.
A general advice is to keep in mind what Kyle, Jay and others here at WA, as well as other content creators outside the WA platform has told us; keep it simple and tell your story like you are talking to a friend.
Do they same thing with your Pinterest titles.
The first thing people see when searching for pin is a picture or graphics item, with some big lettered text. If these two items are out of "context" your pin misses your target audience.
A good title, will be a visual-first impression that will make your audience stay or go, just like the Clash´s famous song, "Should I Stay or Should I Go".
Keep the pin title short and use a prominent and bold font. Also make the pin title descriptive with a relevant keyword. Remember the pin should point to your content on your website, a blog post reflectied by your pin.
The pin title should contain maximum 100 Characters, and remember that usually the first 30 characters of your pin title will show beneath the visuals of your pin. Bearing this fact in mind, what is written by the first 30 characters is very important.
- Never use All Caps in the title, use Title Caps like "The 5 Best Horrorstory Books For Summer".
- Never use unecessary spaces or symbols in your pin titles
- Be clear and narrow down the title; instead of "The Best English Sports Cars" use "The 5 Best English Sportscars For Narrow Road Driving"
- Keywords in your title is important. When producing several pins for one blog post, use different keywords in your pin title.
- Avoid using your pin title In your pin description.
Turn to the next page for some tips on pin descriptions!