This training has been designed to help ensure that your keyword use is making maximum use of the newer Google updates.
The Google Hummingbird update changed the ranking system and prioritised context based content. In other words it isn’t just the keyword Google is watching, but how and when you are using it.
So what does this mean for your current strategy for keyword use?
If you are writing for real people rather than search engines, this shouldn’t mean too much of a shift, but there are still ways in which you can help Google rather than cheat the search engines in order to help your rankings.
There are four areas that I have looked at in this training, which are;
- Use of questions in text
- Using comments and interaction more
- Keyword stuffing is boring for readers
- Work with the search engine
Any other suggestions please feel free to add in the comments below and enjoy the training ………….
Reading your training actually made it clear to me that Google now will take the whole content (post, article) into consideration, and this in my opinion is good.
I have to admit, just focusing on keywords etc. was somehow a bit boring to me. I guess Google must have seen it the same way. LOL
Sylvia
Very good job of guiding us through Google's newer ways here - thank you.
I so appreciate being in the know about what search engines like the big G are thinking!
I also like your approach and advice to work together with the search engines, and make the readers' experience a pleasant one:)