The bounce rate is an important Google Analytics metric that measures the quality of a web page. Is the bounce rate used in computing the search ranking of your web pages? That's left for you to find out from the illustration included in this post.
However, we will start from the basics in order to give you an introductory knowledge of the bounce rate.
About Bounce Rate
The bounce rate captures the percentage of visitors who do not click any links after landing on your web page. By virtue of this definition, a high bounce rate means that you are experiencing a higher amount of visitors who do not interact with your website at all.
The higher the bounce rate the lower the number of people that interact with your web pages after landing on it.
Does a high bounce rate mean that people do not find your content interesting?
The fact is that Google Analytics doesn't give us the reasons for experiencing a higher or lower bounce rate. What it does is just to measure your web visitors’ interaction and also show you the pages that have the highest bounce rate.
Finding out the bounce rate is no rocket science as anyone can learn how the bounce rate is calculated.
2. Incorporate a video for people to stick around longer.
3. If you need to have a pop-up place it at the exit not at the beginning of the article.
4. A well designed featured image with important details can help people stay longer.
5. The title is the biggest piece of the content followed by 1st few sentences. Spending time to write a well thought title is worth. There are automatic title generators to help you enhance your thought process.
6. Choose articles which really solves people’s burning problems. If you write about nutrition of lemon, you can move very little.
Thank you for attempting to reveal the inside of SEO and explaining the bounce rate.
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Israel Olatunji
Also, I couldn't agree with you more about the ads. I feel there are a ton of blogs out there that have so many ads (I often click off because it's too distracting).
