The word “YOU” is important, use it
Some say that the word YOU is the most important word you must consider when writing content. You must explain how your product or service will help them, they definitely want answers to their problems. Always, always make the content about your reader and they will surely notice. Another tip is to use the word YOU in the very beginning, within the first sentence. GRAB that reader’s attention from the start!
**Please don’t use the word YOU just for the sake of using it, do your homework, how will your audience feel or react, know your readers! What are they curious about, create a real connection. They will always remember YOU and your content!
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