The secret AIDA formula

Many expert writers use a format known as the AIDA formula that helps them with their marketing and sales content. You can also use this same formula to help you with your posts on your blog. Okay, just what is AIDA?

  • "A" is for Attention: You must write for the reader and GRAB their attention with an awesome headline that spikes their curiosity. Wow them, bring them in.
  • "I" is for Interest: I know everyone can tell a short story, it does not have to have all the bells and whistles, just create a way to keep the reader hooked on your story.
  • "D" stands for Desire: You must stimulate desire, allure by dropping tid bits of what is coming later in the story. Your readers are will become curious.
  • "A" brings us to Action: Tell your readers what you want them to do. Bring to action, the reason you are writing the blog post.


Join the Discussion
Write something…
Recent messages
Wayne66 Premium
Thanks for the tips. I will add this to my bookmarks for future reference.

Added...that was easy.
Reply
LindaSMcRae Premium
Hi Wayne, Great! It is such a simple formula and I am so thankful that you read my training and bookmarked it! Wishing you all the best! Linda
Reply
rodeves Premium
Thank you for this. It is very helpful.
Reply
LindaSMcRae Premium
Hi, I am so glad that is was helpful to you! Wishing you much success! Linda
Reply
bjdluna Premium Plus
These are all good points to keep in mind when writing.
Barbara
Reply
LindaSMcRae Premium
Hi Barbara, thank you! Yes, they are simple points but are so important. Linda
Reply
AnthonyMLM Premium
Great blog thank for sharing
Reply
LindaSMcRae Premium
Thank you, Anthony for reading my training and leaving me a comment! Best of Luck to you! Linda
Reply
suzzziq Premium
I love this:). You spelled it out in such a simplistic way that it will easy to remember:). Thank you!
Blessings:)
Suzi
Reply
LindaSMcRae Premium
Thank you, Suzi, that is why I wanted to share because it is so easy to remember! All the best to you! Linda
Reply
Top