After you click GO LIVE, you should see a countdown
3..2..1..
then a red LIVE button will come up and you should see the video being recorded.
You may notice viewers tuning into see your live video if your followers are logged in and decide to watch. Once you are done recording, click the finish button. You will then have the option to hit <done>.
Within a few seconds, you should see your newly recorded video in the pages timeline You will have the option to edit the description if you messed up or something changed. You can also choose to delete the video altogether from facebook and your pages timeline.
Hopefully you see the value of using facebook LIVE to promote your business or products and services. You can really get a lot of exposure using this service. I have been able to reach thousands of facebook users for some of my clients by going LIVE.
I hope this quick simple tutorial helps you in your facebook marketing efforts.
If you have questions, I will do my best to answer them here
Thanks for getting this far. Best of Luck to you and have fun with Facebook LIVE