What does a long term brand look like and how do you even consider the long term nature of a brand when starting your business? The reality is that establishing your brand takes time, but the solid footing for your brand is going to be created within the first year of your business.

In this class I am going to be walking you through a typical brand lifecycle, how to sustain and maintain your brand, and how to avoid having any negativity surrounding your brand (and what do if that does happen).

Your brand is your business and if you understand the best approach to brand longevity you are naturally going to be creating a longer term business.