4. Search Engine Optimization (SEO)- Blogging Skills

SEO is one of those popular terms if you have been in this game for a while. There are several introductory materials to SEO, but I have some pieces of training that can help you get started. Below are some of them.

1. Major Types of SEO for your Business
2. 9 Advantages of SEO
3. 5 Reasons Why you Should Invest in SEO
4. Top Black Hat SEO Techniques You must Avoid

Let us discuss the basics; it will keep you afloat in the ocean of Blogging. Below are some tips you must have t the tips of your fingers.

1. Do keyword research: this is the only way to find what people are searching for and create content around these topics. It will help you select the right words and phrases to use when creating content for your blogs.
2. Create Appropriate Headings for your content: A well-written heading will help your content stand out and can attract readers to your content. Thus it will increase your ranking and invariably your click-through rate.
3. Use URLs carefully: your URLs are unique links for each post. Ensure to include your primary keyword in your URL
4. Create a precise meta description that contains your main keyword and is relevant to your content
5. Do not neglect image optimization. Search engine bots cannot recognize your images; you have to help them understand what the images are and how relevant they are to your content. Optimizing your images contributes to the overall SEO structure of your blog.

5. Master the Art of Selling

I always get confused about which I should prioritize - content creation or selling. As a blogger, you need to understand the art of selling as much as you understand creating good content.

You should know how to create your affiliate marketing series that you will not appear like a sales representative for any company.

Selling is one of those skills you can and must develop as you grow. It does not call for panic if you are like me, who came on board without knowing how to sell. Here are a few tips that can help you nail it.

1. Learn from the experts: Take the time to read Kyle's emails front and back. You will notice he always offers help, even when he is selling directly to you. Niel Patel is another ninja worth studying; he does his best to offer Ubersuggest as a life-saving tool for every blogger.
2. Read to expand your thoughts: I believe you should be interested in reading for self-development. It is a good way to improve on how you visualize things. Read books relating to digital marketing, online sales, and other marketing-related materials.

6. Photo Editing Skills

Today's word images and video content go viral easily. Especially when it comes to social media platforms, images are the language they speak.

The image does not need to be something from space. It can be the logo of the business you are reviewing or anything relating to and expatiating your content. If you adopt a creative way of using images in your blog post, you will increase your audience and rankings.

Photo editing is one of the important skills required for Blogging or professional Blogging. Most importantly is understanding how to use editing tools. That said, you do not need to learn Adobe Photoshop or any complex tool. Tools like Canva makes image creation and editing pretty easy.