Because of the limited space to share information on Twitter, A great option is to use a link shortening service such as http://bit.ly/. This free tool will also track how many click-throughs your link received. So if you want to link to a new blog post, you can shorten the URL to save space and then track the results and find out how many people clicked the link. Pay attention to the trends so you know how your audience is responding to your posts.
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