Your Email Opt-in Form Needs To Be On Every Page

If people can’t find your form, they can’t sign up. So add your sign-up form to every single page of your site. Make it part of both the header and the footer so people can see the sign-up form everywhere they go on your website.

As written in the intro, make it easy for the visitors to your website to sign-up for your email list. If they can´t find the form… no subscriber! Place the opt-in form in the body of the article as well as in the header and footer.

By doing so, visitors to your website will see your opt-in form almost everywhere.

The Best Place For Your Opt-in Form

Newspapers are usually folded when stacked in the news kiosk or lying on your doorstep. That is also where the Newspapers big headlines are.

On your website “above the fold” are the upper one-third of your homepage or page that is visible. Your header area is located there and your newest articles. The area is often called “above the scroll line” and is a “valuable” area on your website.

In other words, make sure your opt-in form for your email list is located there.