When Google displays search results as featured snippets, they get high traffic click-throughs for the extra highlighting. But how do you get your posts featured? I researched for the answers and this is what I got:

Introduction

Google says that featured snippets are those special boxes where they reverse a search result’s display to show the descriptive snippet first, then the link. Note that in normal searches, the link is displayed first, followed by a short descriptive paragraph/snippet.

Getting one's page featured on Google's page 1 as a snippet has numerous advantages- and it does not have to be those giant authoritative sites, either. Yours can make it there too if it proves to be having the qualities we'll be discussing in this training. But first:

Benefits of getting your pages featured as snippets by Google

1. Increased traffic.
2. Beating competition even if not ranked #1 on Google’s page 1
3. Boosted conversions (at double the click-through rate according to HubSpot research)

What Types of Featured Snippets Does Google Offer

There are different types of snippets that Google offers as shown below:

1. Ordered List Followed by the Site's Link