2. Target Long-Tail Keywords
Even thou the most frequently searched keywords online are the short-tail keyword, it is mostly hard to rank for them on search engines. Focusing on long tail keywords makes you stand a good chance of ranking higher for searches specific to your services, and what that means is that you will get increased traffic because higher ranking leads to more traffic. In addition, as search engines abilities improve, people also develop more words and phrases to search about. Some tools also perform the function of finding the right keyword to target, For example Answer the Public. You can make use of these tools as well.
3. Creating Backlinks
Backlinks are simply defined as a link to a particular website from another website. If these links are from a very large business or online influencers, it will help to get the other website a very large audience. Creating backlinks involves building a link to your website from a complimentary business that is well known. Google usually take good notice of backlinks, so if your site is linked to trusted sites, then it will help to increase Google trust and by so doing will lead to more traffic because Google trust automatically leads to increased ranking. Creating backlinks can help your website gets Google attention at no cost.
4. Start Email Marketing
One of the best ways to communicate and pass message across to your customers is by sending out frequent mails talking about promotion offers. Always provide vital information and links to pages where they can get to learn better through blog posts and landing pages for a specific offer. Just be sure that you dont send out too many emails to your readers because this will make them unsubscribe from getting your mails. Ensure you put creative thought into your mail subject and lines so that it can be fascinating for readers.