25 Points before you hit the publish button

1. The URL:

Have you used your keyword (phrase) into your URL? What's more? is the URL correct?
You can transform it when the post is in draft.
Once the post is published you can't change it anymore.

2. H1-H6 headings:

H1 is for the title.
H2 is to use only once for your keyword.
H3-H6 For all other subheadings. Don't use them all. Choose one for all your posts.
It's recommended by Kyle in the training to use the H3 subheading only.
Subtitles:

Visitors are screening your webpage. Are your subheadings appealing? They also
need to relate to the next paragraph beneath your subtitle.

3.Title and subtitles:

Awesome eye-catching title:

Try to wrap your keyword phase into an eye-catching title for your post.
There are multiple title generators available, here are a few.
http://setupinonlinebusiness.com/blog-post-title-generator
http://www.procato.com/slogan+generator/
https://www.shopify.com/tools/slogan-maker
http://www.slogangenerator.org/
https://slogangenerator.co/
http://www.title-generator.com/

The length of the title is the best between the 40 and 70 characters.

4. Writing content:

Appearance of your keywords in the content. Keep your content relevant and use your keywords wisely.
Attempt to fit them in naturally. Try not to constrain the subject.
Is your content written as though you where conversing with a companion?
Try to fit in something personal, an anekdote or experience.
And try to write in fluently English, use for that matter https://www.grammarly.com/
When you don't know what to write about, try this: https://www.hubspot.com/blog-topic-generator

5. Keywords: Give Google something to chew on:

Utilize your keywords in various way. Google will perceive this when crawling your post.

With this paraphrase tool you can find amazingly new synonyms. https://paraphrasing-tool.com/
Your keyword phrase: Make an excel sheet for your used keyword phrases. Never use a keyword phrase twice.
Use for every post a new keyword phrase, is your keyword phrase unique?



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Recent messages
mottomoerai Premium
I never known that I can submit my post's URL to Bing. I thought that I can only submit my homepage's URL. Thank you Loes for this great training!
If my post is indexed, can I still change the Title? if I change it, do i need to fetch it again?
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Loes Premium
Yes you can change the titles, however, it's not sensible when the post is ranking, never change the url, write a new post when you are not satisfied about An URL, and leave the old post as it is.
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mottomoerai Premium
Thanks always Loes!
Can i add a featured image for Amazon affiliate products review?
I have few posts about Amazon product reviews during my free member days (just one week Premium) but I do not add one because I read a post in here that it might violate Amazon terms and conditions.
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Loes Premium
I don't know anything about this, I am not an Amazon associate, please ask the community, there are a lot of people here who can tell you what is allowed
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mottomoerai Premium
Thank you for your reply.
Hope somebody can clarify this.
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anusuya1 Premium
All in one and in perfect chronology. It is a timely help from you and you will come to mind with your training every time I write a blog.

Should I consider synonym as another keyword? I think it should be but I like to make sure.

Thank you, Loes.
Anusuya
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Loes Premium
No, you add your best keyword in the box, and I use the synonym as tag and sometimes, when it looks good as addition in the title
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anusuya1 Premium
Thank you, Loes.
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Loes Premium
You're very welcome:)
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verazhelvis Premium
That is a profound thing, Loes.Thanks.
Going to save it.:)
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Loes Premium
Thanks, I hope you will benefit from it, Vera
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verazhelvis Premium
Sure I will.Thanks.:))
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swhittington Premium
WOW! this is the most helpful information I have ever read! Thank You for putting this all together in one easy list!
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Loes Premium
Thanks! Enjoy my list:)
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gjrs Premium
Great training on systemising your content writing, thank you.

George
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Loes Premium
Thanks George, enjoy the list
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SWhitley Premium
Thanks, Loes. I always wonder what I forgot when I hit publish. Now if only I can remember to practice this, I do not have a dedicated office/ place to work so can't print and post. But, great post and thanks!
Sanders
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Loes Premium
You're welcome, I reckon you have pencil and paper;))
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SWhitley Premium
Already on my third notebook. Haining trouble carrying them around.LOL!
Sanders
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SWagner2 Premium
This is very helpful. I was wondering if there was some kind of checklist we could use - and lo and behold you created one!

Another checklist (and I've started creating one for myself) that would be valuable is one for creating a new website here on WA. When I created my second one I missed some steps, because I was an awful note taker from the training and my memory was a bit faulty.
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Loes Premium
I love checklists:))
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celiacman Premium
Great tips and reminders we should consider before getting into a hurry to publish our blog
Jeff
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Loes Premium
Check✓
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DorcasW Premium
When I write in the tag lines as I click on update the tag dissapared
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Loes Premium
That's strange, could be a theme related issue, for that you need tech support
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DorcasW Premium
This is good thank you.
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jennyjewel Premium
Thanks for the training Loes,This was good for me, I learned quite a few new things here. There were a few things I didn't understand, I assume I will come across them as I continue the training. Thanks again and have a good day.
Jenny
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Loes Premium
You're welcome, nice to hear:)
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Happy2Learn Premium
Another one if your gems Loes. Thanks for sharing your amazing knowledge with us. Cheers g
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JosephGon1 Premium
Good morning Loes, I hope that you are bright-eyed and awake?
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Loes Premium
Good morning to you too, alive and kicking:)) Just released a new blog:)
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JosephGon1 Premium
That's awesome. I'm still parked right on your profile page. I'm writing all this awesome answers to so many things that's gone wrong. I have spent hours on in writing content for this or that and click the wrong button and all the hours just went to waste and for nothing. Cause I can't fine it anywhere. I can read the step by step instructions wile on computer building what I'm reagvyoub
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Loes Premium
Don't you have a son or daughter around, they are amazingly handy in relocate your lost content:) Even grandchildren can help out:)
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1signbanner Premium
As usual awesome post. You are amazing.
Your mind must work 24/7!

Thank you Loes!

You are a walking book of knowledge!

frank
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Loes Premium
Thank you, I made this list back in 2015, I revamped it, according to the nowadays requirements, and published it again
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1signbanner Premium
I thank you for that, I will keep it in my favorites my dear friend!

I am looking at my first post and scared stiff! lols!

frank =)
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Loes Premium
Lol. We all experience that when we look back:) You are certainly not alone in that!
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1signbanner Premium
Good! Nice to hear I'm part of a club! lols!

=)
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onlineflow Premium
Thanks Loes. Easy to follow
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Loes Premium
Nice to hear that Abraham:)
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KristylaureL Premium
You are such a wonderful teacher! And I am so grateful! I had NO IDEA the H1, H2, H3, had a meaning.. I will print this checklist and use if from now on! Thanks again for all your time Loes!!

Kristy
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Loes Premium
Glad you liked and learn from it Kristy:)
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Dhind1 Premium
Hi Loes,

Thank you so much for this. I have been working on a list of things o check before publishing and this ties in nicely with what I have done. As always, you are a step ahead of me.

Alex
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Loes Premium
It's good to work together Alex:)
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elores Premium
Thanks for sharing. I will keep this in mind with my training.
All the best.
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Loes Premium
My pleasure Delores:)
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Dinh Premium
good list!
thanks Loes :)
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Loes Premium
Thanks Dinh:)
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MarionBlack Premium
Great checklist, Loes. I've bookmarked it for future reference.
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Loes Premium
Thanks Marion, I revamped it:) I hope it's clearer this way too
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roamy Premium
Like always, really helpful and informative tutorial, thanks for sharing Loes, you`re the best.
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Loes Premium
Thanks Roamy, I hope you'll benefit from it
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CarolMeador Premium
Thanks for this very valuable information, Loes. Going to save it to check on myself when I finish my next post. Carol
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Loes Premium
You're welcome Carol, enjoy the list:)
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CarolMeador Premium
I'm sure I will.
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BooBish Premium
Regarding 2) H1-H6 headings, you state: "H2 is to use only once for your keyword." ? Please explain that.
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Loes Premium
When it is appropriate to use the main keyword in an H heading, use the H2. When the keyword phrase doesn't fit in a heading, I skip the H2 and only use H3 headings.
It's not adviced to use the H2 heading throughout the whole content.
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Hollshope Premium
This is a wonderful post full of amazing information. Thank you!
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Loes Premium
Glad you like it Holly:)
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JosephGon1 Premium
Good morning, Hollshope,
I just noticed your comment on Loes profile about the 25 points.
I have been writing all of this down on paper with pen in hand.
And my main reason for actually writing It all down is because Im not very smart when it ca
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Phillisy Premium
That's terrific stuff. I need to bookmark this because I know I will be referring back to it often. Thanks so much.
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Loes Premium
Thank you, Sonya, I hope you'll benefit from my list:)
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ChrisShouse Premium
OMG Loes I did not know half this stuff. Thank you Thank you Thank you!
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Loes Premium
Glad to be of assistance Chris:)
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fervor Premium
Great info!
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Loes Premium
Thank you very much:)
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Tirolith Premium
Thank you, Loes.
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Loes Premium
You're welcome,Tom:)
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CandiGirl71 Premium
Excellent, Loes. Thank you for the wonderful training :)

Candice
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Loes Premium
You're welcome,Candice
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edensbox Premium
Thank you for this info Loes! I am going to have to check it to see how many of my pages are complete with this list!
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Loes Premium
Success:)
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HeidiY Premium
Thanks Loes, just when I think I need to do some sort of checklist for myself up pops your training.

I need to do some work on my images and alt text. I thought I read you should put your keyword in the alt text, and I have even if it didn’t really fit. Time for more training on images for me.
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Loes Premium
Just invent an image that does fit;)
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Sammy-B Premium
Excellent training with lots of useful details! Thank you for putting this together, Loes.
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Loes Premium
My pleasure, Sammy
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Chrisie1 Premium
I always love your training :-)
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Loes Premium
Thank you very much:)
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onmyownterms Premium
Great resource!
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Loes Premium
Thank you Mel:)
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Claudioj Premium
Hi Loes,
Your SEO is improving noticeably. Excellent training thank you very much for sharing and your work!!
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Loes Premium
Thanks Claudio, learning daily:)
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ChrisDE Premium
Thanks for that great post, Loes! Question regarding #12, though: "You can select a keyword in the post which attends another post. Have you done that?" - What does that mean? How is it done? Can you please elaborate?
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Loes Premium
Take a look at the image with #12. You can see the word "Mobile-friendly"
I have another post on my website about mobile friendly, so I place a link to those two words to the other post.
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ChrisDE Premium
Gotcha, thanks!
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AlanJE Premium
This is excellent training thank you Loes, Best Alan
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Loes Premium
My pleasure sharing this training again Alan:)
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Irishlassie Premium
Thanks for your training post..I have the grammar, spelling, etc fairly well, but I don't think I am doing well in the other areas.
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Loes Premium
To me it's the other way around, my English grammar isn't so well
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AussieJeff Premium
Really enjoy reading your training, Loes.
Wikipedia has put a nofollow on their links these days.
Cheers, Jeff.
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Loes Premium
Thank you Jeff, nice to see you again:)
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Bayou1 Premium
Hi Loes,excellent list !!

I have been following the below pattern to get every bit of content I write to get it ranked as layed out in by Jay at magistudios. and it is summarised as below :

each article has to have:

meta title
meta description
only one keyword/article
one image with alt text on it (I have been using 1 image per sub heading here)
a related embedded video(I mainly post short ones e.g. a couple minutes)
1 internal link
Feed into WA platform for a few comments and comment on a few on WA platform

then I post on google plus with meta title | meta description
then I fetch as google the post url and then request indexing
then I resubmit the site map in google search console
then I request feedback on the post on the WA platform i.e. comments etc.....

With your added information, I will be adding that into the mix as well.Thanks heaps Loes,great work, great training !! Much appreciated. :))
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Loes Premium
You can always add a few points:) Thank you
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BrianCh Premium
Hi Loes, thank you so much. I appreciated most of all the paraphrasing tool that you recommended.

Keep well,

Brian
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Loes Premium
Teriffic tool, I used it myself today too
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Mark903 Premium
Thanks Loes for great information - I've already noticed I've missed off some things on your list already.

I will definitely bookmark and use on every post.

Thanks again
Mark
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Loes Premium
You can copy and print the page, with the reminders
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Memorylaneuk Premium
Great training Loes. I don’t usually use tags as I’m sure I heard Jay say he doesn’t in one of his videos so I stopped.
I may well return to them again.
With Grace and Gratitude
Karen
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Loes Premium
I know there are some disagrees on tags and descriptions, follow your heart:))
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Steven-A Premium
you've been busy.... now if you can teach me to write headlines maybe I'll get somewhere.

Every beginner should bookmark this training!
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Loes Premium
This training has been liked by 649 before today, I revamped it.
Look what the newspapers are using on their front pages to make them sell
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Steven-A Premium
sneaky but smart and effective
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Steven-A Premium
newspaper? what's that? lol
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Loes Premium
Effective for sure:))
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Steven-A Premium
sorry, I didn't have WA email since Saturday getting a little carried aware
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Loes Premium
WA has some glitches since the new UX
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Steven-A Premium
This happened twice before. The say somehow an email gets marked as spam by a recipient and it's sent back to WA which flags the email account and shuts it down. it makes no sense.
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Loes Premium
Too much in an hour from the same sender, open an emailaccount on Gmail, solely for WA mails, and it's solved
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Steven-A Premium
that's not a bad idea
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Fleeky Premium
Well said Loes

Just one side note
do not write for google but for your audience...
since most of the readers come from social media.

It is a new irreversible trend.
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JerryMcCoy Premium
I do all those things every time. I just never realized there were so many checkoffs. Great Post as always Loes.
Jerry
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Loes Premium
I revamped this training, it completed all levels, no fun gaining in that anymore;))
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