Title Wording Consequences and Time at WA
There is perhaps nothing as important as the titles we choose in this business. A great title:
- Captures people's attention
- Tells the reader what the post will be about
- Uses keywords which we have determined are in demand
- Is logical and helpful
I just saw a great example of this. My husband wrote an insighful and philosophical post about time here a few days ago. It is a joy to read (yes I am biased but it really is). It is actually a very optimistic post but his title must have given a different impression. It sounds a bit forboding. Only one other WA member commented on it! I think the title must have scared people away! That is a shame because I suspect others would enjoy it.
This is a good lesson I suppose. His thoughts on time also got me thinking about another topic. Should we spend time posting here on WA? Is it a waste of time that we should really be spending on our business? For me personally the answer is something like: if we spend a majority of our time posting here instead of to our sites, then it is probably a distraction. It is not BAD, but it will slow down our progress and the success of our business. I think having the opporutnity and platform to post to WA is a good thing however. Like everything moderation is key. Used in moderation (and that restraint can be very hard), posting to WA gives us:
- An outlet to share our experiences as we progress and learn
- A way to connect with others and help gain a sense of support to help us along the way
- A way to share valuable information and help each other build our websites
- A happy pick me up to break up the learning and work
Therefore, I believe posting here is a good thing as long as we don't let it become our only focus.I don't think it is wise (from a monetary standpoint) for new members to have the goal of becoming Ambassadors right away because that means their focus is not on building a website which is the whole point. Yes, I am an Ambassador. I realize that might sound hypocritical but I did not have Ambassadorship as a goal from the beginning. Over time my rank rose until it reached the top 25. It took a long time though and happened organically. If someone has the goal of being an Ambassador that is fine, but it may slow down the growth of their own business. It is entirely up to them.
Back to the topic at hand. Choose your titles carefully. Make sure they contain keywords (preferably long tail keywords), are clear, useful and informative.
P.S. I just edited the title of this post.
Onward and Upward,