In a comment on my website a competing website offered to pay me $100 through PayPal if I add a dofollow link to that site. I have not questioned further about conditions.

Investigating dofollow links here has not made it clear to me when I should use a dofollow link. When I link to my affiliate's products or services, is that a dofollow link? Should it be? I see in my all in one SEO I don't seem to have any nofollow boxes checked.

Can anyone clarify? Thanks.

P.S. I have not made penny one to date from my website.

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lesabre Premium
I would pay heed to Triblu's comment.
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JeannineC Premium
Depending on who you are working with, some of the affiliate links you have may already be no-follow by default. I know the ones from Awin.com are (that's the affiliate network I work for). I believe that's the case for most of the networks now, automatically. You won't see it in the link provided to you, but that's nevertheless the case. So also know that if you start messing around with the follow/don't follow status of an affiliate link, you may affect the tracking and reporting.
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j52powell Premium
Thanks. I guess I'll revise my thinking one more time.

If I just create a "standard" link in wordpress to their web address, will that be a dofollow link?
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JeannineC Premium
Depends on how you do it. What are you pasting as the destination URL? If it's the one you got from the affiliate network, you'll be fine. If it's one you made up, then there could be an issue.
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j52powell Premium
I would have to finalize with them, but I am assuming at this point that the destination URL would come from them.

Thanks, again.
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JeannineC Premium
Yes, there is usually a default URL destination associated with each banner or text link, however you probably also always have the option to create a deeplink to a specific page on the merchant's site to highlight a specific product.
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Triblu Premium
Hey Joe,

Mel's blog explains this best: Hope you find this helpful.
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j52powell Premium
Thanks, Trish. I read that in my earlier research and it didn't register for me. On rereading, I see that all the links I have made to Amazon and my other affiliate companies evidently are dofollow links. So I guess it is not a problem for me to have a dofollow link with the site that wants to pay me $100. It is not a spammy kind of website, but a professional looking one with a lot of content that reviews and promotes everything taking place on the island of Sipadan. I reviewed the dive resorts there and they want a link from my site. The laugh's on them as my traffic is still pitiful.
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Triblu Premium
You will be improving your website traffic though, once you continually add quality, unique content.

The idea of nofollow links is telling the search engine's spider software that you do not want to lose your SEO... thus nofollow.

That's how I've been able to remember to add the nofollow links. I even add nofollow to high ranking websites that link to.
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Lydianabwami Premium
Very interesting question,
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lindasays Premium
A do follow link is a link that Google can crawl. In essence it used to “give” ranking juice to the site you link to.
What he is asking you is essentially a back linking strategy and it will help him in ranking.

I believe I read somewhere a while ago, that Google prefers affiliate links to be no follow links. I just googled “affiliate no or do follow link” and it tells me the same.

You might be interested to google this as well and read some of the articles.
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j52powell Premium
What the other website wants is for me to send customers to the site to purchase diving packages. I did a review on diving resorts in Sipadan and linked to my two affiliates who book people there. This new site is only involved in booking diving and diving services in Sipadan.

I have read a number of articles. I am wondering about the hundreds of links I have made to products and services already. No one in all the training ever instructed me to make sure to check the right boxes so that they are nofollow.
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j52powell Premium
Somehow I left off the thanks. I appreciate your help.
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lindasays Premium
I don’t think it is a really big deal to be honest. The passing of the “google juice” has been downgraded by Google over the years, so I don’t imagine it could hurt if your links are do follow.

I also don’t remember anything in the WA training about making your links no-follow and if it was really that important I’m sure Kyle or Jay would have spend some time on it.

You are welcome, happy to help!
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j52powell Premium
Thanks.

When I was searching on the site here for an answer I saw many discussions, but they were all fairly old, so, as you say, if Kyle and Jay haven't given a heads up, then it is probably not something to be concerned about.
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