How to collab with a brand sothat they don't take advantage?
I've been approached by a big brand asking if I can host a giveaway on my site and Instagram which will give me more exposure.
After a bit of back and forth, they've come back saying:
"Would you be happy to promote the giveaway on your blog and Instagram, driving traffic to a landing page we create to capture the data? We would facilitate the data capture and give you an exclusive code to go alongside with it.
If you are also able to do a blog post with a description of the products, this would be fab!"
I'm struggling to see how this will benefit me. The traffic that I'll be getting will be directed off my site to a landing page. It means fewer people will sign up for my newsletter and people will stay on my site for less time.
Also a blog post for free?!? This is a big brand that has a huge budget. I feel like they're taking advantage of me because it's clear that I'm clueless!
Does anyone have any advice on how to go about this? And conditions I should request? Ideally, I'd like everyone who signs up to the giveaway to sign up for my newsletter but is that something I can ask for? Also, how do people usually do giveaways on their blog? I've never actually done one on my blog before.