Creating High Quality Content Faster Than Wile E. Coyote

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Several years ago I had to take a "personality" test to determine my sales personality for a coach I hired. The results where interesting - and accurate. About four months later the company i was working for had me take the same test only from a different company. I figured I could fool the test.

Surprise - the test fooled me. The results were almost identical. And no, they did not have identifying info to say it was me. I checked.

The results from both test revealed two surprising traits concerning me. First, I have a tendency to over prepare. Second, I had learned to compensate for other weak areas that, if left alone, would have a negative impact upon my abilities to perform.

Wow! And were those test accurate!

Are you having problems creating content for your web site? Maybe you are trying to write an e-book. No matter what you are doing, there’s a way you can write more content, with higher quality, FASTER!

Stay with me here. I have actual documentation to say that I am someone who will over prepare for a presentation. And I still fight that - daily. I am sure many of you do as well.

I also have the documentation to show that I can adapt myself to change to meet the desired outcome. And you can as well.

Hang around for a moment as I explain three points that you can try and follow in order to produce some great content that people will actually want to read.

1. Decide why you are writing before you start

Before you even begin to write anything you should decide what you want the reader to do by the end of the article. If you are writing a post and you want the reader to click on your affiliate link at the end, keep that in mind.

When you have a purpose for the writing from the outset, it will allow you to build up to this "purpose" in a way that your writing more persuasive and it is more natural. Your reader is less likely to click the affiliate link or sign up for your email list if your writing has taken their thoughts in a totally different direction from your purpose.

2. Write in short bursts

Have you ever said If I sit in front of the computer long enough, my article will happen eventually? Or worse yet, have you ever had that feeling that you sat in front of the computer for hours and wasted the day because you didn’t accomplish anything? I have, and so has many of you.

Anytime you are having problems creating content, try to do it in bursts. Just sit down at the computer for 10 minutes and write as much as you can. Set the timer next as an incentive to avoid distractions.

When your timer goes off, get up and reward yourself with a quick stretch. Maybe take a quick check of your emails or Facebook. Get a cup of coffee or tea. Then settle back down for another 10 minutes. You’ll be amazed how much easier this can make your writing.

3. Stop self-correcting

The death of quickly creating content is self-correction. The time for correction is during the proofing phase of your work. It should not be done "on the fly" or as you go.

I just started a few months ago, and it has taken me "forever" to write posts or articles. I decided to write an e-books, and it seems to be taking forever.

Everyone can relate to this - You write a sentence, sometimes just a few words, and then you start hitting the delete or backspace key. Then you re-type, but that’s not quite right either, so more banging on the delete or backspace key. More frustration which then leads to more lack of results.

You had all these great ideas about what you could write! Now that you’re sitting at your computer, you just can’t seem to get anything done. What's the solution?

You need to just write. Forget about the mistakes for now. You can go back and correct them later. Just get all the thoughts you have down as you are having them.

When you correct as you go, it can take a couple of hours to write 250 words. If you just get the thoughts out, and correct them later, 250 words takes about 10 – 15 minutes.

There is also another bonus by doing this. Your writing will be more natural. I have found that it usually sounds better when I haven’t self-corrected along the way, then do my "proof" read through later.

I have had to learn to adapt - again. I still struggle as this is new. However, when I make these three points a habit in my writing, I find I am able to pump out high quality content almost as fast as the road runner when Wile E Coyote is chasing him - almost.

Let me know what you think or share your tricks to writing high quality content quickly below.

Scott

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Recent Comments

19

I like all the points! Great information. I think I will be using the timer on my phone too!

I write my thoughts down while I'm riding the train to and from work in a spiral notebook.

I start with Topics that I think people in my niche are having problems with that I have an answer for.

Then I flesh it out, with just thoughts and notes. Identify the problem. Why it's a problem for lots of people. The answer I have found. Why it will be EZ for them to do as I do. Anticipate the questions and objections they're probably thinking of, and then answer them and ease their minds.

Finally encourage them to ask anything that's on their mind so we can remove all doubt that an answer is possible.

I start with a keyword search for the title. Then my hand written notes go into Google Docs. I research the topic to make sure I've covered everything and then I'm ready to write and format.

I have a program that reads what I've typed and that's how I proofread. If it sounds conversational, I'm good to go. I add my images and videos and into WP it goes.

I don't know how fast I am at writing, or how good, but I get some real good feedback. So, I'm happy.

We should always stick with what is working for us - Thanks for sharing

Wow- did you ever nail my trait! good suggestions to get past the over prepare issues!
Thanks,
Sami

Thanks Sami

Let me share something. (My point ois at the end)

I have been getting ready for a new info site and I am on book 18 from the library, I have read hundreds of articles and talked to several professionals in the field - yet I have written zero. I have researched my keywords and phrases with a domain I purchased, and covering 40+ page/post titles - all with 2800+ searches and less than 100 - most below 50 - QSR. Why haven't I written anything or built out a site - Mostly because I am over preparing. So I set a plan which follows this

(1) Launch Sept 7th - theme is picked

(2) Have my Logo done

(3) Have minimum of 7 pages/posts with 1000+ words

(4) Have my posting plan thru Jan 15th 2016

Now that I have shared it, I can be held accountable to all my friends here - another way to overcome my over preparing.

Scott

I agree - Yes you sound a tad bit over prepared! I know the launch will happen and be successful!
Congratulations on your "pursuit of perfection!"
Sami

Scott, how are you doing with this plan from four months ago? Id love to see your site. I like your writing style:)

Nice blog. I highley reccommend this style of writting. It's easier, and quicker so it's not a dreaded task.It's usually the keyword research that bogs down my time. I suppose the ability to write quickly would also depend on your knowledge of the topic as well.

I agree that the knowledge level on a subject can be an issue sometimes - but not always. For me its important to present it "properly" for my readers. I tend to be very business like and present thoughts in a bullet point, no nonsense manner - like a business meeting. Making it "human" can be the hardest point for me. Thanks for the comments

I know a lot of my problems are at the beginning. Most of the time I have an idea about what I want to write but I don't have a plan. So, I dive in and then am not sure which direction I need to swim to get to the other side. Better planning up front is what I need.

I can have that problem - that is why i use my alarms on my cell phone - i can give myself those extra 5 minutes when I finally get rolling or just turn it off. Then I stop when I get stumped again.

Thanks for the comments

I do a draft on Word. I put down my ideas. When I am finished I leave it until the next day. Then I read for contend and put what I have written in the correct place! Once I have done that I add content that has come to mind when the order is right. Then I do the grammar and spelling (thankfully never too many issues there - usually just typos). Then the final read through and usually reorder things again to where they make the most sense and read easily. Then I copy to my site. At the end of the day I do a quick re-read and then publish. And a few days later when I look at it again I always a typo (or two)!

Your plan is great - one of things i found is too many times we get focused on saying everything right the first time. I work on some of my sermons and messages for literally months - others I don't even write out - i just let it go. My wife thinks those are always the best.

By the way - I love Word - used it since its beginning (Yeah - and I learned computers on a Commodore 64 - even had their "laptop" - you know 3 ft long, 12 " high and 24" wide with a 6" square crt - that was 28 years ago - weighed about 45 lbs.)

If I remember rightly Commodore had great graphic quality.

For what it was, yes - CGA monitors were all the rage then. The "BOX" laptop for the commodore was color - I will say that.

What good advice. I, too, find myself doing exactly those things. Thank you. I looking for the timer!!!!
Bill

I'll try the timer . Thanks Scott.

I actually use my cell phone - that way if I want more time because I get on one of those "rolls" I can add 5 minutes at a time. Works for me anyway.

Well said, makes a lot of sense. Thank you AM

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