5 Reasons Why You Should Always Brand Your Pinterest Pins
There is this problem that I keep encountering on Pinterest, people are creating beautiful pins, but forgetting to brand their pins. This problem is very common especially in travel, cooking, and beauty niches. Today I want to share with you 5 reasons why you should always brand your Pinterest pins. By branding, I mean placing the name of your blog on your pin.
#1 Reasons Why You Should Always Brand Your Pinterest Pins, Makes It Hard For Your Pins To Be Stolen
When you don't brand your pin, all one has to do is download the image, then edit it by adding their blog name or logo, and then the pin is theirs. Or they can just edit the URL and the pin will direct to their website instead of yours.
But when you brand your pin, it will make it a bit harder for them to steal your pin especially when you place your blog name on a strategic place on the image.
Besides, when they see they will have to do some work, they probably won't bother stealing your pin, it's usually the pins without any branding that get stolen.
#2 Reasons Why You Should Always Brand Your Pinterest Pins, Other Bloggers Will Not Save Your Pins If They Are Not Branded
Because Bloggers know that unbranded pins run the risk of being stolen, they will not save your pin because if that pin get reported as stolen, all the people who have saved that pin will be punished by Pinterest.
Personally I don't save unbranded pins, because I don't know who they belong to, and I don't want to run into trouble with Pinterest.
That being said, there are bloggers who are against over branding, meaning they don't advocate for using the same fonts, and colors on all of your pins.
And to be honest, I don't use the same colors or the same design all the time, but what I do is make sure I put the name of my blog on all my pins.
#3 Reason, Makes It Easier For Your Audience To Spot Your Pin.
I have a few bloggers that I love their content, and I can always spot their pins when I am scrolling through Pinterest feed. It makes it easy for me to spot their pins even when they use different colors on their pins.
When I see the name of their blog, I know that's their pin, although I do hover over the pin to make sure, and then I save the pin, and if I have time, I'll probably click to read the article.
#4 Reason It Makes It Easy For Bloggers To Know If The Pin Does Indeed Belong To You
When I see a nice pin and I want to save it to my boards, the first thing I do is hover over the pin so I can see where the pin is taking me to, if the website it shows matches the website used in branding, then I save the pin.
And by the way that is how you spot a stolen pin, if the name on the pin does not match the website where the pin is directing you to, then don't save that pin because it could cause you some trouble.
And that is why when I changed my domain, I had to delete some pins, the ones that I could not edit because the websites were not matching, and people could have thought that those pins were not mine.
That being said, there are pins that are created specifically for Amazon, eBay or other stores, those pins are usually promoted, and they are directing to the products, so those pins will probably not be branded per se, but they will have an image of the product.
#5 It's A Good Pinterest Practice That Will Increase Traffic To Your Blog.
Branding your pins by placing the name of your blog on your pins, is a good Pinterst practice that increases your reach. Because when more of your pins are repined by fellow bloggers, you are reaching more people which means more traffic to your blog.
As I mentioned, since we bloggers are using Pinterest for business, we are not going to do anything that could jeopardize our accounts, so it's very important that you brand your pins, so they can be saved by more bloggers.
Sure, people who are not using Pinterst for business will save your pins regardless of whether they are branded or not, but don't' you want to reach more people? Don't you also want to protect your Pins? I mean there is a lot of work that goes into creating a nice Pinterest Pin.
You have probably spent lots of time on Canva creating that pin, so why don't you just go that extra mile and place the name of your blog on your pin?
Pinterest is a great source of free traffic, And as I keep saying Pinterest is the only search engine that does not discriminate against young blogs, as long as your pin has an eye-catching image, and has great keywords and hashtags, you will drive traffic to your blog no matter whether your blog is 2 weeks old, or 2 years old.
But Please don't forget to put your blog name on your pin.
OK, that's it for now, I hope you have found value in my post today, if so please give me a like and share your thoughts in the comment section, do you always brand your Pinterest pins, or do you forget sometimes?
Also, if you have more Pinterest tips to add please feel free to do so.
Thank you so much for your time.