How to Make Money on YouTube without Showing Your Face?
So many people seem to be creating videos nowadays on YouTube with a title, How to Make Money on YouTube without Showing Your Face. Some of them are just clickbaity while some provide actually good value.
I wanted to give my own contribution to this topic through my own first-hand experience.
I've taken 3 examples that worked well.
All of these videos have made money through YouTube Ads and affiliate commissions. Usually, most of my income comes from affiliate income but these 3 videos did really well for YouTube ads as well as you can see in the screenshots below:
What Strategy Did I Use?
My strategy was pretty simple:
- Find a keyword on YouTube within my niche that is 1) getting a good amount of views but 2) doesn't have much competition and 3) get ranked on YouTube search.
I explained how to find keywords on YouTube on my previous Wealthy Affiliate blog posts so you'll want to check that one out if you didn't read it yet.
If you want to get traffic from suggested videos, you may want to target keywords that do have a lot of competition. But if you want to get traffic from YouTube search, then you'll prefer keywords that don't have competition. (NOTE: Those are 2 different strategies!)
As you can see in the screenshot below regarding one of those 3 videos, most of the traffic came from YouTube search:
Then 10.5% of the traffic came from External which was mostly Google search meaning that my YouTube video got also ranked on Google under certain keywords.
What Kind of Videos Did I Create?
All of these were screencast videos where I recorded my screen. However, I want to add that in 2 of these 3 videos I recorded a short 30-second intro where I did show my face. But that wouldn't have been necessary and if you want to make money without showing your face, you don't need to add that intro.
There are a lot of cheap screencast software that you can use and usually, they have free trials available as well if you want to test them for free.
2 screencast software that I've used the most are Camtasia and Screencast-o-Matic.
What Did I Say in the Videos?
All of those 3 videos were reviews. In this context, I don't want to mention the specific names because that might cause many people to create lots of videos targeting the same keywords.
In the videos, I simply explained my thoughts about each of those products/companies.
I had made a research and contributed my thoughts taking into account the following things (Pro tip: These are the things that you can include in your reviews!)
- What have people said about these products?
- What kind of experiences customers had?
- What kind of background do the company owners have?
- How do these products compare to other products within the industry? Offer, pricing, etc.
- How long has the company existed?
You notice that these are really simple things.
If you are talking about things that interest your viewers, a simple screencast video is enough. There's a channel called Trader University that does 100% screencast videos and a creator never shows his face. I've watched 50+ videos from him from the beginning until the end because I find the topic interesting.
In the same way like, I've watched that channel so closely, your audience will listen to you if you are talking about things that interest them!
By the way, videos in the Wealthy Affiliate core training created by Kyle are also screencast videos so that already proves to you that even ultra-successful people are using screencasts.
Can ANYONE Make Money on YouTube Like This?
Yes. This is not rocket science.
Here's a summary of what you'll need to make money in the same way:
- Screencast software (note: Can be even free)
- A keyword that you'll target on YouTube
- Research of the product (note: Can be done 100% online)
And a microphone if you want to record the voice yourself. If you prefer not to talk out loud, you can simply write a script and hire someone on Upwork to read the script for your video.
Will This Make You Immediately Lots of Money?
No! If you search on YouTube, "How to Make Money on YouTube without Showing Your Face", you'll probably find videos from some scammers who are going to promise you the moon from the sky. Be careful, they're just trying to take advantage of you!
The examples that I showed you in this post were highlights and I do have a lot of experience on YouTube by now so I'm not promising you'll make lots of money easily.
That being said, I truly believe that anyone can make a life-changing income on YouTube even without ever showing their faces.
It just requires consistent work but I can tell you from my own experience that it's worth it in the end. Over time your results will compound!
This video that I published over 2 years ago is still making me money every single day and most likely will keep on generating money for months and years to come.
It's Your Time!
- Roope "YouTube teacher" Kiuttu
PS. I'd love to hear from you.
Have you ever created YouTube videos?
Do you prefer showing your face or create videos without showing your face?
Did you see any difference in results when showing/not showing your face?
Let us know in the comments below!