How do you pick affiliate programs to make money?

Last Update: April 28, 2022

I'm curious to hear how do you find/pick affiliate programs for promotion.

Here are 6 common strategies to find affiliate programs.

  1. Start promoting products that you're personally using.
  2. Promote products that your friends/family members are using.
  3. See what other people promoting in your industry.
  4. WA promotions tool:
  5. Search for the biggest and most reputable companies in your industry.
  6. Start collaborating with companies that contact you.

And there are surely other strategies as well.

I'd love to hear what strategy do you usually use.


Personally, I think the most common path for me is doing some research in my industry by looking at competitors and the biggest players in the industry.

Then I test products myself for a while. After testing I may start promoting it if the product is great.

I'd love to hear your experiences.

How do you usually find great affiliate programs?

Share with us in the comments below!


A beautiful thing about affiliate marketing is that you can always promote something that aligns with your values and you think truly makes the world a better place.

Affiliate marketing = Win-Win-Win situation

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JeannineC Premium
Well said! I've seen so many people who choose products based on their commission rates, believing they have the ability to write about anything. Truth is it takes a very skilled writer to write about anything, and it shows in their final product. Then it's "the failure of affiliate marketing" that they had no sales!

I add one more Win in the list
Consumer wins
Affiliate wins
Merchant wins
Network also wins!

RoopeKiuttu Premium Plus
Well said Jeannine!

It's then a Win-Win-Win-Win situation! ;)
drjec Premium
I promote products that I have used or companies whose services I have engaged at some point.
RoopeKiuttu Premium Plus
Great Jim
QiMindset Premium Plus
Thanks, for this!

I only promote products that I personally use in my business.

Mostly my own courses, I'm not much of an affiliate marketer.

Keep thriving!

RoopeKiuttu Premium Plus
Thanks for sharing Al
TheMagicBrad Premium
I prefer products and services that are subscription-based, so that there is recurring income after the sale.

Like Wealthy Affiliate membership.

And like SaaS products.
RoopeKiuttu Premium Plus
Yeah, subscription-based affiliate programs are great!
JTeston Premium
I usually start off with products or services that I use and family!
RoopeKiuttu Premium Plus
That's great. I like to do that too!