Improving User Experience
Changes That Will Affect Your Home Business
Hi Folks
The two graphics in this blog are taken from an article by Adriana Tica.
She is the CEO of a digital marketing agency that helps clients all over the world with copywriting, social media marketing and marketing strategy.
The graphics outline all the Algorithm changes that Google brought out last year.
I'm willing to wager that many of you wont even be aware just how many there were and how they would impact on your own marketing efforts.
I suggest you take a minute or two to browse them or if anyone wants to read the full article can do so through this link -
http://www.sitepronews.com/2018/03/09/top-google-algorithm-changes-2017-affect/
She also gives a link to a great Infographic of these changes that you are allowed to use on your own site if you are so inclined.
There's also a link to - Authority Content - and do we need it?
Another link is to an article on Copywriters and what to look out for if you are thinking of hiring one for your SEO.
Have a great weekend folks, and be successful.
Robert Allan
Recent Comments
42
Valerie I haven't seen you around my blogs in quite a while so thank you for reading this one and commenting.
Hope you went away with a clear idea what you must do to so you don't fall foul of these changes.
They will affect your rank and of course this in turn will affect visitor numbers and ultimately your income.
Have a great day/evening.
Robert
Thank you, Robert.
Life is so busy in WA. In spite of being wonderful, I just don't get to read all comments every day. So, no doubt, I've missed many of yours. I think timing comes into it.
Anyway, that information you sent is invaluable and I will certainly act on it. I was impressed with the website and subscribed to their newsletters. That was probably a silly thing to do, as in adding to the work load!!
Maybe, I'll be more diligent in watching for your posts in the future.
Have a great week :)
Valerie
No probs Valerie and you must always give yourself and your business first priority.
I have been in touch with Adrianna ever since I joined WA and get lots of great tips from her articles/blogs and from SPNews as well.
Have a great week as well and be successful.
Robert
Thanks, it may be a hundredth time proved that the great content pays off. It is the same as with books. Who wants to read a crappy book?
Hello Nemira and thank you for taking the time to visit the blog and for commenting.
Yes indeed content is and always will be king.
The better quality the content the higher the rank because it will attract the most visitors.
Have a great Saturday.
Robert
I will have to refer back and read this material again, Robert ,as I do not completely understand some of these functions/features, tAs always I am eager to learn, and this seems vital to my understanding of content and web design...thank you for your effort here... bright and sunny day to you.
Respectfully, DAVID
Hi David and thank you for reading the blog and commenting.
All will become clear eventually David.
It takes time to fully understand just what google is up to and what it wants these updates to do for user experience.
Have a great Saturday.
Robert
An extremely interesting and informative post, Robert, thank you.
You mentioned that Adriana also gives a link to a great infographic.
When you say we are allowed to use it on our site, does that mean we can actually 'copy' the image and place it on our site, or just linking to it?
Many thanks once more.
James
Hi James
If you click through to the infographic page and scroll to the bottom you will see you are given a Code to copy if you want to.
It actually says if you want to copy it to your website.
Thank you for reading my blog and for your input.
Have a great Saturday.
Robert
Hi, Robert.
Ah...that's brilliant, thanks. I didn't go over to the infographic page yet, but when the time is right, I will most certainly do so.
Thank YOU for taking the time to write such a post, as always.
I hope your Saturday is a great one too, Robert.
James
Oh dear...it hasn't been so bad here today. Hopefully it will be bright and sunny tomorrow so we can go out for an ice cream :)
James
No rain forecast for tomorrow.
You do know its 'Mothering Sunday'?
I will be down at my mothers with a card and chocs.
She's 90 years old so she's seen it many times before so she will probably be well laid back about it all.
Now I'm off to a hot bath.
Robert
That's good. Too much rain can put a damper on things :)
No, I didn't know it's 'Mothering Sunday' tomorrow...
90 is a great age...you're very lucky to enjoy her for so many years.
Enjoy your bath, Robert.
James
No probs Wayne and thank you for taking time out to read the blog and the info within the graphics.
A lot to take in but well worth keeping up-to-date with what google believes is good authority content for great user experience.
Have a great day.
Robert
It is a lot to take in for a newbie like myself Robert but it is bookmarked for easy and future reference. Excellent share, really appreciate it!
Wayne
Worth bookmarking for future reference to keep going back just to make sure you are following the guidelines.
See more comments
I think #10 is very important!
Hello Dianne and thank you for reading and commenting.
No. 10 is not just important because the number of characters has been increased Dianne.
You must remember that if you don't add your own Description then the search engines will just take a few words from the first paragraph and they might not be to words you would choose.
Also more characters gives you more scope to add a keyword or two.
Enjoy your Sunday.
Robert