Is fear stopping you from progressing?
Creating a website is so easy. It`s funny when I say that today but it`s true, when I joined WA, I thought WordPress had something to do with a newspaper. Please don`t laugh. Then Kyle confidently said in the training "not to be afraid to create a website, it`s easy and possible" or some words along those lines and I thought he must be kidding.
After 6 years, I realize those words were so true, I think creating a website is the easiest part of online business. Growing that website until it`s profitable, making money from the site hands-free even if you`ve not done anything on the site for weeks, making everything work, and justifying your time online is the real work.
I did all that, now I feel the time has come to let that site go and I feel terrified of starting a new site.
Then why would I want to let it go? after Google YMYL and the EAT, I struggle with my site, there are well-established sites like Healthline or Seporah and Google does not give small sites like mine a second look, posts that were in positions 1-5 for over 2 years have now been permanently in positions 10+(who finds you in page 2 of google? no one).
So simply said, I`m tired of the site, tired of trying to force it to work as it used to. There was a time I thought of putting it in the market, before I could clean it up to make it presentable someone used some device and re-directed all my traffic. (please don`t ask me how I don`t know but I know they did) I never recovered from that and now the site is worth almost nothing.
Changing niches with the same URL
I`ve thought of all I can do with the site and the only thing that makes sense to me is to delete all the content, pages and start from scratch.
why not a new domain? well over time, my site has managed to get domain authority and I want to keep those.
I`m not going into Skincare but will move on to hair care products.
What`s stopping me?
The fear of the unknown, the wanting to stay in a known comfort zone. I`ve wanted to delete, sell, abandon, but I always find a reason to keep the site. But after 5 months (maybe longer) without creating a single article, I know it`s time to move on to something different.