Google - What is up with it these days?
Hi all, sorry I have been quiet in the community recently. But I am still here in the im space. I have a question for you. What have been your experiences recently with checking how Google displays results according to the keyword you have entered? I have been doing some keyword research (as one does here in internet marketing). But it has been my experience recently that Google is not returning results that match my key words. Even the FOUR paid ads at the top of each page are not that relevant to my keywords. The following organic entries are also not very well matched.
I still believe in keyword research as a way of focusing our content creation but I am not convinced it helps in rankings now that Google seems to be off in la-la land when it comes to matching results with enquiries.
I look forward to hearing of your own experiences.