May 2020 Update: My Stats Are In!
May was a very interesting month for the analytics on my web properties. I don't know if it is because many people are stuck at home, or what. But here it is:
I saw a total of 17 conversions this month into various affiliate programs. 1 recurring Wealthy Affiliate commission. My conversion rate was quite a bit higher than it normally is.
As you can see my Website Hits and YouTube views grew substantially since when it bottomed out in February. I don't think I can pinpoint on what exactly is driving this growth.
However around the middle of the month, I decided to make several changes to enhance the User Experience of my website. Here are a few of them:
- I changed my theme to Acabado.
Acaboda is similar to GeneratePress, but has been tailored with features specifically for affiliate marketing websites. Prior to installing Acabado, my mobile page speed was 60 at best. Now it is 95+, and my desktop pagespeed score is 100. It does look like my website session duration has increased and my bounce rate is slightly lower. But I think it is a little early, but we'll see how this impacts my SEO in the months to come.
- I installed a Table of Content plugin
Last year I published 80+ articles that were mostly all 2000+ words long.
I know they say to write long blog posts because it helps with SEO, but personally, I hate reading long blog posts. If I come across a long blog post, I will likely just click away without reading it.
In fact, this year, I will be focused 80% of my effort on publishing shorter blog posts lengths.
That is why I installed the Table of Contents plugin. It makes it easier to navigate the longer topics on my blog posts.
- I am manually revisiting my old blog posts and improving/updating them
When I first started blogging again, I felt like I was out of practice with formatting, and optimizing my blog posts.
Also, some of the affiliate programs have changed important details about their programs, and some even re branded.
So going back, and touching each one of my old blog posts should help with improving the User Experience of my website.
Content Added Over Time
Here is a graph of the content assets that I have added so far over the last few years.
Back during the end of 2018, and the beginning of 2019, I was getting about 1 conversion per month from my content.
Now I am hitting 17 in a month. I am looking forward to what the end of this year holds. Maybe I can reach 1 conversion per day by the end of the year.
My plan this year is to add about 125 more blog posts, 125 more videos, and repurpose them into Influencer videos for Facebook & LinkedIn.
I also plan to launch 2 more courses on Udemy by the end of the year.