Opinions Please (Be Honest)
Hi WA WAmily. Happy Tuesday
Lets celebrate the Tuesdayness of the day.
If you read my blog the other day, you will know that I am in the process of taking over of a physical business.
I am looking forward to the challenge of it all and I am hoping that it will kick 2020 in the backside.
Feeling very positive about everything today.
I want your opinion (Especially the Blog Dogs)
I spend a lot of my time as a graphic designer and I have developed some great logo's and brand identities over the years.
I now need a re launch of my own Brand Identity. This is going to go for everything to do with the business. I am keeping my logo which is very basic and clean but, I want to make everything stand out.
I have a black standard van which basically was purchased to blend in when working for other clients and head office. Now that I will be a standalone business I need to stand out. I have designed this van layout. It is basic and clean but also bright.
Let me know what you think.
Now for the Learning WA part of this blog.
As with everything in physical and online business, image is everything.
The van is often a good place to start although not everyone has corporate vehicles. Most companies will design from logo to Business card, then Stationary and so on. This is just the natural development of small business.
In my personal and professional opinion, it is wise to consider all options when you are developing a corporate identity.
The image that we create needs to be transferable across different medias.
To match everything up and create a fluid image is the goal. This way the company will get recognized through a visual element rather than just words.
You may think that this approach is for the big corporations but, remember they were also small companies once.
As always your opinion matters to me as you are a global audience and I feel you are all a better test bed than my friends and family.
Thanks for reading.