What are Your Biggest Online Marketing Challenges?

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35.1K followers

Hi Folks,

What are your 2 biggest challenges when it comes to learning online marketing.

This is for EVERYONE here at WA and it doesn't matter at what learning level you are at. Even if you're at the Jedi level - what is your wall?

Why am I asking this?

Because I want to help you break through this wall with live training and courses. And by learning what exactly is preventing you from pushing past your walls - I can build the ladder to get you there.

Let's hear it - tell me the 2 biggest challenges you are facing within the comments below.

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Recent Comments

83

Hiring people! Outsourcing tasks. How do we find a good freelancer? What should we look for? How much should we budget to spend? What are the best tasks to outsource? Is it better to spend more money on someone familiar with your niche? Or less money on someone who works hard but is not familiar with your niche?

It's easy.
For myself the biggest challenge is to keep perseverance toward this goal; I go from times where I'm excited and determined to achieve results to other moments where my concentration and focus are faded. This is partly due, I believe, to the fact that my main work is very much the same: I have days and weeks where I can hardly find a minute for anything else but my business, but also periods where I have good amounts of free time.
So at the end it's rather difficult for me to keep a consistent pace.

I know there are moving dynamics constantly and as a result things go out of date and new people come in. That being said two things I see are first the constant questioning about the difference between comments and feedback. This appears again and again!
Another is would Google (or Amazon) or any other significant entity disapprove, disbar or penalize if I did this or that? Maybe an array of the top several concerns that spark those questions.
You should have an analysis of say the top 10 (or how many would fit best into an hour presentation) questions in WA and provide a dissertation on them that everybody especially newbies should be able to refer to

Hi Jay. My 2 biggest challenges are scheduling and tools to figure out what works. I would love to have some sort of schedule of things I should be doing on any given day. If not, I take the path of least resistance--DO NOTHING!

I would also love to have tools that can help me figure out what works and what doesn't. For instance, how soon after I publish a post should I check page ranking and keywords used? What method should I use? Once I have that information, what steps, if any, should I take to make the post better/bring more traffic to it?

My logic is: how can I figure out where I'm going if I don't know where I've been? Alanna

Hi Jay,
For me the biggest challenge is finding the best trainings for whatever wall I'm facing at any given moment. At this moment my biggest wall is ranking and getting traffic but once I get past this block there will be another, which will be getting conversions I guess, and so it goes on.
I also agree with Snaaaz below - when I try to research something on WA there's so many posts that come up, some irrelevant, some out of date and others just not particularly helpful, but with my limited amount of time, it gets overwhelming to try and find the good ones in there and there seems to be no organisation of the information by date or otherwise.

I would love it if some of these trainings were 'approved' by WA/you and put aside in one place so that we could go direct to those ones and not spend hours searching.

Still love WA of course though! :-)

Great thought!

Maybe I should do a 'POWERED BY JAY' series of small tutorials. :)

That would be really awesome! :-)

The biggest challenge for me are conversions. The SEO knowledge I've learned has led my site to good Google rankings using good low comp keywords, but I realized good SEO only leads to conversions for products and services cost $0-$150.

You need a multi-pronged strategy to succeed in sales generation, like accumulating direct referrals and 5 star reviews.
I write about this in my recent post.

When you sell a high priced product or service like myself, no one will purchase online the first time. You need to make direct face-to-face appointments in order to gain trust to make the sale.

The challenge then is how do you come up with a multi-pronged strategy, i.e. to build traffic, to generate an email list, and to ultimately build trust to INCREASE FACE TO FACE appointments that will only lead to sales.

Hi Jay,
The biggest challenge for me is TIME - specifically, organising my time. I work a normal 9-5 day job and run my business on the side. I have 2 x websites i am building websites for currently, and finding time to concentrate on these and other client's is tough. Do you have any advice as to how i can overcome this?
I have just begun to commit to 1hr every evening and I will see how this goes. Any advice however would be appreciated.

Thanks
Tim

You are already in the right direction giving it an hour a day.
Stick with it, see how much you achieve and then maybe create more time per day.

I find shipwright is that when I look at the time. I take my time seriously as to when I am off of other chores which are like working for me 9-5 them I come back to WA.com and I spend whatever amount of time I can take away from my family that sometimes gets interrupted with my little Cats or the Big Fluffy one that weights 20+Lbs now but is quite needy. Crystal is her name. Then I spend what amount of daily hours I can to learning than using what I learn to make a website more and more and more each day till what I have now after one month is a website. Now to critic it to its perfects self. That is how you do that.

Brilliant advice - thanks :)

1) The biggest challenge for me is to rank for the higher competition "sweet" keywords that can get you authentic, good traffic. You can do everything right but you'd still rank 2nd, 3rd or even more page in google. But I think I know why. Because other than posting to social media, I haven't done any promoting. I've heard that one should dedicate 80% of the work time to promoting your content. You have a good webinar on promoting content but perhaps could you do another, newer one?
2) Finding balance and organizing time between my 9/5 job, life, and internet marketing.

Agreed! Promotion and time management are my two biggest challenges as well.

1. "Poor Time management". With a full-time job, I am left with lesser time. And when I actually sit to work on my Affiliate sites, I have this question in mind "I already have so less time, what I am going to do now, is correct or should I be doing something else. Am I heading in right direction?"

2. There is a lot of information on WA from all the members, which is quite overwhelming. I feel I get lost into this ocean of information. There is no proper channel to reach to our goal step by step. (Kyle's training is organized however that's not complete, it does not cover all that You or other members have blogged).

There should be one section on the Site which should cover "A to Z" of Aff. marketing. (from Idea to making your $$$). It will serve as a roadmap for the members. This can be done by compiling the training from all members (who have contributed to WA) and selecting the easiest / simplest of these and including this in the list. (section)

thanks

I am promoting WA.

1st biggest challenge is to dedicate enough time to WA every week while having Full Time job. I truly envy people who can do marketing full time. I could do so much more :)

2nd challenge is how to get enough traffic from SEO to start seeing consistent sales providing I write 2-3 posts per week. Do you break a wall and start getting sales when you get 100 visitors per day? 300, 500? Is there any average on this?

I completely agree with you. If I worked at my online business full time I would be flying by now. Fitting in WA to my daily life is so tough, with working full time and families etc. There should be something in WA, another section that helps folk in our situation overcome this. Maybe a more streamlined training to follow, aimed at maybe 1 to 2 hours per day, structured around folk who still have a full time job to go to.

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