High Ticket, Low Ticket, It's ALL About HELPING Others

Last Update: August 15, 2019

With my last post and Kyle's recent post about high ticket affiliate marketing, I thought I'd put my 2 cents in on this topic as I'm getting questions from fellow members here.

What are we all here learning to do?

Earn money from affiliate marketing with a website, and that's what WA's training does indeed help you do, their training here teaches you HOW to do this, step by step.

Once you learn how to do this, you'll find that there is a HUGE world of things you can promote.

You must be careful what you pick to promote because your brand is indeed on the line.

Therefore, make sure you are picking products you can really stand behind. There was a software I was promoting and finally I've decided to cut ties because I just don't like it.

I can't get behind it, I can't use it, I can't find success with it.

So, out that goes.

But, when I find products I can really stand behind like WA's training program and other tools I use or other courses I learn from which I find very valuable and KNOW others can benefit, that's when I decide to promote.

So, in your online business, it doesn't matter how low ticket or how high ticket a product/service is, it's not about the PRICE.

It's about the VALUE it brings to YOU and the audience you want to SERVE.

Does it FIX a PROBLEM your audience have?

I consider WA's affiliate program a low ticket offer (as majority take their monthly plan), and consider it the BEST VALUE for its price where you can earn literally thousands of dollars a month and more from their training.

But is WA's training one size fits all?

Of course not.

Just like any niche you go into, is there one juice blender that's the be-all-end-all blender that everyone should use? No, of course not. There are TONS of blenders out there to choose from and price ranges too.

Each blender will have different features and different perceived value from these features they have.

You can promote ALL the blenders you see, or pick only the high priced ones or pick the low priced ones.

This is all up to you to choose the best VALUED blender(s) to promote to your audience, regardless of price.

If you OWNED the blender(s) you promote, don't you think you can be more convincing?

YES of course.

Your experience in the product will indeed help you convert others to the product you like best.

So, although you don't have to buy everything you review, for the products/services you do want to promote, it's way better if you do actually use them/own them as you can show the VALUE you have experienced.

This is very true if you were to promote a very high priced blender, let's say.

You will be able to convert people if you actually used this blender yourself and can show the juices/smoothies you make with it and all the benefits it comes with that blender.

There's nothing wrong with promoting high priced products if they give YOU value. It has to give YOU value first (in my opinion, that is), if you don't experience it, then how can you sell it?

This is why majority of the things I promote, especially these days, I have jumped all-in in everything I find valuable and want to promote.

I don't think I promote anything I don't experience myself anymore for this very reason.

Do I promote everything I have experienced? Again, of course not.

Not everything I've bought is a homerun or great, so I don't promote those and it doesn't matter how great their affiliate program is.

If it doesn't give ME value, I can't promote it, regardless of price.

I also don't promote anything that's not inline with my core values.

I hope this helps you and helps you decide whether to promote something that's low or high ticket.

I tell you this much, it's freaking fun to have BIG commission days, but you can earn just as much with small ticket items too.. it all comes down to TRAFFIC.

That is still key, targeted traffic, so learn that first with WA's training and then the affiliate world is wide open to you!


Best of luck in your affiliate journey here!
Grace

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derekmarshal Premium
"it's not about the PRICE.

It's about the VALUE it brings to YOU and the audience you want to SERVE."

Paraphrasing one of my fave writers of all time, there Grace, one I quote a lot on my own site

"The cost of everything and the value of nothing"

Oscar Wilde.

Wilde, was making the exact same point in regards to value outweighing costs, and at the same time he was being edgy if you don't value it, it can end up being expensive.

A low ticket item like WA can be expensive if and when it is not valued properly (i.e not going through training, not using tools..doing nothing).
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littlemama Premium
Thanks for this Derek! Very awesome quote, and you're right about a low ticket being expensive. If people aren't using the training and just wasting it, then it's an expensive social network platform they're paying for.
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Aestek Premium
I understand what you’re saying completely. I notice that a lot WA users niche is MMO and you guys promote WA as well.

I love WA and I like the information I received in training but I don’t feel comfortable promoting it on a niche website yet because I have yet to earn any income.

It may be a year or two down the line, but when I start making sales, I will have no problem promoting WA on all social media platforms.

It’s not that I don’t believe in it, it’s just that I’m in a position where I want to gather “evidence” and I can show people that this truly works. It just takes time.
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littlemama Premium
You're right Ibrahim, it's all about how you feel about the product. From the get-go, I felt the training was awesome without much thought and this gave me an easy way to start my site with.

But, if you don't feel the same, then don't. You won't be able to work on it as well if you don't believe in it.

You have a great plan, best of luck to you! :)
Grace
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Peter-Nagy Premium
Thank you for an excellent post, Grace!
Businesses that solve problems in the best and cheapest way will win, and we succeed right along with them. Helping others fulfills some of our most basic needs, such as connecting with others those are the areas that help define a meaningful life.
Have a great day! ✌️
Peter
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littlemama Premium
Absolutely Peti, thanks for stopping by and giving us your thoughts! :)
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Roybretton Premium
Hello Grace,

Thank you for a great blog post. There are many many things that we can promote, I always like to work on the principle "would I buy it or would it help me"! If it's a cheaper product which may not be quite so good, I like to tell people the truth.

Wishing you the best.

Roy
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littlemama Premium
That's a great way to determine whether or not to promote, Roy. Glad you are being ethical as well. :)
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Roybretton Premium
Thank you for your reply Grace, it's appreciated, I know that you are busy.

As they say, "treat those the same as you would like to be treated"!

Have a wonderful weekend.

Roy
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littlemama Premium
Hi Roy, you're very welcome, and that's a great motto to live by!

Have a great weekend too. :)
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CordeliaN Premium
I too find that once experienced, and if it offers a good experience then you can really stand behind it.
I used to be in travel and was a high end luxury Hotel and wedding planner. In the various Hotels infinite wisdom I would be invited to visit and try the products usually the best room, albeit in the Seychelles, Maldives islands, Dubai.....wherever, (tough job lol) but it most definitely worked...I was passionate about these places, I had seen the sunset from that room, I had tasted the food and so on.
I see this as no different...

So great post, thank you for taking the time to follow on from Kyle’s 👍
Cordelia
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Swangirl Premium
That sounds like a great job Cordelia!!!
I agree. I focus on products I have used myself as well.
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littlemama Premium
Oh wow, I bet you can sell those places like hot cakes after experiencing those types of hotel accommodations. I could probably sell a bunch of wedding packages too if I went to experience those honeymoon packages! Lol

Exactly.

Those hotels also know this and that's why they invite you. :)

It's so much easier to promote something when you can tell people about your experience with it.

Basically, that's what people want to know, does it work? Is it worth it?

They want to know the product has worked for some people, seeing results from it.

They want to visualize what the experience can be for them.

The more they can vicariously relive your experience as you're telling your story, the more likely they will buy.

This is why price point doesn't matter, experience/value is everything.

Because at the end of the day, if they really want your experience bad enough, they will make it happen at any price.

If you make awesome smoothies with this Yellow blender, then if I want the same awesome smoothies, I will buy that Yellow blender.

If the price is "too high", that's only temporary, I will find a way to make it work to buy that Yellow blender.

So having experience in a product your promote can be very powerful, just as you've validated. :)

Thank you for sharing your story with us here.

Grace
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littlemama Premium
The travel niche definitely offers some perks!! Look into it! :)

So many ideas to make money!
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TDomena Premium
I've seen the success you're having in the HTAM industry. I think WA can be considered high ticket considering how high the retention is and the # of products with high retention. I think it's untapped potential there.

I know you're probably comparing to $1000+ products like LM, but I think the volume would be significantly lower, and I can't tell about how well that brand is resonating as of yet.

For me, I came from Empower some years back, and it looks too similar to me at this point: lots of mindset and less technical insight. It is growing in popularity though, and lots of you guys that I trust are really digging it over there so it makes me wonder if I missed something.

I paid and I spent alot of time taking in the content, but it wasn't impressive to me. I know you felt like that at first too.

I also saw how you changed your mind on LM. At one point, you weren't convinced about them, but you later changed your mind. I went, signed up, and haven't yet been impressed, but we each have an opinion.

I may see more value in what's offered over time. I'm not convinced now, but I've bookmarked it. Hahaha.

That's one of the sensitive things about being sole proprietors and doing reviews because we're each growing and we can change our minds, and that should be okay. Promoting a product or service doesn't have to be a permanent decision and it's important to brand ourselves with wiggle room enough to pivot.

I agree with you when you say the most important thing is to see the value the product/service`offers you. That's been important for me personally in choosing products to promote.

Like you, I've gotten some nice high ticket commissions and they feel best when the end-user receives the value they expect--which will be different from person to person. Some people won't buy a hundred dollar or so product because they'll perceive the value as low, but they'll buy expensive products because of their paradigm. It's not about the price. For me, it's more about return on investment.

I like your views on this.
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Zarina Premium
What I like this community for is that so many awesome members offering so many great insights.

Thanks for sharing your thoughts, Tiffany. I kept hearing about LM from at least 3 Super Affiliates but I haven't checked it out yet so can't comment on this.

As for pivot... Cannot hear this word now without giggling LOL.
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TDomena Premium
I love that component about the community here. It's a open education platform/market research platform/hosting platform/writing and productivity platform/amazing community. I love that.
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littlemama Premium
Hi Tiffany,

I don't want to turn this into a LM discussion as i know the owners would not like this.

Yes, you're probably missing a lot. I won't talk much more about this program here.

This is why you need to go more deep into products to find out what they are really about before promoting.

Thanks for your thoughts,
Grace
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TDomena Premium
That’s fair.
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Swangirl Premium
Thanks Grace. You are such a good example for people since you stuck with what is taught here, you relied on organic traffic (didn't get distracted by shiny objects or buying traffic etc) and you are honest about what you promote. You do all that and you are super successful!

I am quite happy with my progress. I have had 7 sales today on Amazon and I just found out my huge health post with 4,400 words is now ranking at the top! It just soared up from the depths and is now bringing in traffic. I found a great keyword for this topic (something I have a ton of personal experience with) but although there is little competition for the exact keyword phrase there is tons of competition for similar keywords. The post languished down in the depths for a month and now suddenly it is surging upwards.

I stick with the basics here too. Organic traffic, great keywords, great SEO and only promoting products I believe in and generally only those I actually use myself.

Thanks for always being an inspiration!
Jessica
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littlemama Premium
WOW Jessica! That's so awesome to hear!

Your site is really picking up speed here and this is the golden traffic you've been waiting for!! I'm so happy for you. :)

All your hard work, coming to fruition right in front of your eyes!! It's awesome, isn't it?!

Wow, you're going to have an incredible Christmas season. :)

Congratulations girl!! Glad you stuck with it and now you're another success story!

Love it!
Grace
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Swangirl Premium
Thank you!! I am sure things will continue to go up and down since I am so busy with my other jobs still but I know this will keep growing!
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littlemama Premium
I love how this is a SIDE project for you and it still WORKS! :)

This is awesome news!
Grace
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ExpatMark Premium
You always give me another motivational bullet of wisdom with your posts. Thanks for sharing always.

Make a living, make a difference.
Mark
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littlemama Premium
Thank you Mark, I so appreciate your comment and kind words. :)
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Zarina Premium
Excellent post, Grace!!! 💯👏
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littlemama Premium
Thanks Zarina! You're the best!!
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Zarina Premium
I think the same about you! 😁
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kimwolfe Premium
Well said. It’s easy to forget that websites / businesses require customers. And the easiest way to get customers is to help them solve specific problems with specific solutions (aka affiliate products). Thanks for sharing.
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littlemama Premium
Thank you Kim, appreciate you sharing your thoughts on this. :)
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ghimes Premium
Hi, enjoyed your post which provides good insight. Being passionate about a product is the key to success. Best Regards.
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littlemama Premium
Thanks for reading this post George!
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NeilBrown Premium
Thanks Grace for your awesome post.
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littlemama Premium
You're welcome Neil. :)
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Carson2 Premium
You are so right about this! It's a must to represent quality products and services, as best one can. Great post of terrific information.
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littlemama Premium
Thanks Carson! Appreciate you stopping by and agreeing with me. :)
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Vickic3 Premium
Hi Grace
I reviewed a program a wee while back and couldn't believe this guy was charging up-sells to 12k and more for his programs.
He was involved in a business that went bankrupt, then appeared under another name and now he has made some flashy infographics and claims he will make you the best affiliate marketer - Unreal $12k and you have to pay to become an affiliate in order to make a decent commission.
Seeing places like this makes for a great review because when I look at WA and how much it costs for say 3 years membership, the price just doesn't compare to the ludicrous price this ego-based "entrepreneur" is charging.
I used to see him splashed all over the internet and then boom- gone and it will happen again when people realise he is the winner and not them- Another truly bad shiny object taking $1000's of dollars off people.
There are so many of these big-ticket places online and everyone needs to be discerning if they want to keep their reputation intact.

I know this is a bit of a rant but now that I have been researching loads of programs and "offers" I am becoming more aware of ego-based clowns and feel so blessed to be part of WA, where integrity still shines brightly.

We all need to be so careful online as it is our future and longevity that will outstand the test of time but only if we keep it honest at all times
Vicki
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littlemama Premium
Hi Vicki,

Indeed there are a lot of “clowns” out there charging an arm and a leg for training.

However, I’ve also learned how and why some of these high ticket programs are so expensive, which a lot of people don’t bother to find out and assume they are gauging people.

There are legitimate high ticket training out there that is way beyond what we learn here. As an affiliate marketer, there is so much to learn, WA is just the beginning.

There are lots of legitimate promoters who have huge successes in the affiliate program they’ve been using and they make a course to charge $2k for that info on how they did it.

I don’t find this price ridiculous at all if the person is indeed teaching you exactly how they did it, and giving you tons of value in the course.

Believe me, I know the dark side of internet marketing-and I stay far away from those.

Just make sure you do thorough research in anything we do online. :)

Grace
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Vickic3 Premium
Thanks Grace- will do
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LauraFuller Premium
Grace, thank you. I have heard so many say they are promoting high ticket items. I am not and have been wondering about it.

I believe in the honest and value of a product as you do.

Laura
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littlemama Premium
Yeah you have to evaluate each product thoroughly before promoting it or even reviewing it in fact.

Many don’t even know the products they review just to recommend their product, which gives WA members a bad name for what they call a “sleazy” tactic.

So, whether you own it or not, you will need to do the required due diligence when reviewing products to provide a thorough review.

But yes, at the end of the day, it’s about value the product or service provides. :)

Best to you,
Grace
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Calh60 Premium
Thanks for sharing Grace! Very valuable information!

Cal
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littlemama Premium
You’re welcome Cal, thanks for stopping by! 👍🏼👍🏼
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